Shared Mobility - NAFTA

NAFTA

Highlights

The Shared Mobility market is set to experience impressive growth in NAFTA as revenue is expected to reach US$359.10bn in 2024, with a projected CAGR of 1.98% for the period of 2024-2029.
This will result in a projected market volume of US$396.10bn by 2029.
The largest market, Flights, is expected to reach a market volume of US$163.40bn in 2024.
By 2029, the number of Public Transportation users is expected to increase to 244.90m users.
In 2024, user penetration is predicted to be 80.8%, increasing to 84.8% by 2029.
The ARPU is expected to be around US$870.70.
By 2029, 76% of total revenue in the Shared Mobility market is expected to come from online sales.
Compared to the rest of the world, China is expected to generate the most revenue, with US$365bn in 2024.
The rise of electric scooters and bike-sharing services has led to increased competition among shared mobility providers in NAFTA.

Key regions:

Definition:

The Shared Mobility market encompasses a diverse range of long- and short-distance mobility services. As the world moves towards a more connected and digital era, the Shared Mobility market is central to driving innovation, collaboration, and the development of intelligent transportation systems.

Structure:

The market consists of eleven further markets. These include the following markets:

The Car Rentals market contains vehicle rentals that have been booked in person, by telephone via the internet or an app.
The Car-sharing market includes professionally run car-sharing services that provide on-demand access vehicles, allowing users to rent cars for short periods, e.g., by minute or hour.
The Bike-sharing market contains short-term bike-sharing services. Bicycles can be found in the provider’s business zone where they are either parked at designated stations or freely distributed without fixed docks.
The Ride-hailing market encompasses on-demand transportation services facilitated through mobile apps or online platforms. This market covers both private vehicle rides and taxi services, all booked exclusively online.
The Taxi market covers exclusively traditional taxi services booked offline, typically via street hailing or phone calls.
The Flights market contains air travel bookings regardless of the purchase channel, such as an airline's website or a travel agency.
In the Public Transportation market, revenues generated by ticket sales from public transportation companies are considered.

Additional Information:

The main performance indicators of the Shared Mobility market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the above-mentioned markets. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year. Additional definitions for each market can be found within the respective market pages.

The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.

For further information on the data displayed, refer to the info button right next to each box.

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Shared Mobility market in NAFTA has been experiencing significant growth and evolution in recent years.

Customer preferences: Customers in the NAFTA region are increasingly seeking convenient and cost-effective transportation options, leading to a rise in demand for shared mobility services. The flexibility and ease of access provided by shared mobility solutions appeal to a wide range of consumers looking for alternatives to traditional car ownership.

Trends in the market: In the United States, ride-hailing services have become particularly popular, with major players expanding their presence and offering additional services such as food delivery. Mexico has seen a surge in bike-sharing and scooter-sharing services, catering to the growing need for sustainable urban transportation solutions. Canada, on the other hand, has witnessed the emergence of car-sharing platforms that target both urban and suburban areas.

Local special circumstances: The unique urban landscapes and transportation infrastructure in each NAFTA country have influenced the development of shared mobility services. In the United States, the vast size of cities and suburban areas has driven the adoption of ride-hailing and car-sharing services to bridge transportation gaps. Mexico's densely populated cities have created a demand for compact and agile shared mobility options like bike-sharing and scooters. Canada's mix of urban centers and sprawling suburbs has led to a diverse Shared Mobility market with offerings tailored to different community needs.

Underlying macroeconomic factors: Economic factors such as rising urbanization, changing consumer behaviors, and advancements in technology have played a significant role in shaping the Shared Mobility market in NAFTA. As more people move to urban areas and prioritize sustainability, shared mobility services have gained traction as viable transportation solutions. Additionally, the increasing penetration of smartphones and the availability of digital payment systems have made it easier for consumers to access and use shared mobility platforms. The competitive landscape and regulatory environment in each country also influence the growth and direction of the Shared Mobility market in NAFTA.

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car rentals, ride-hailing, taxi, car-sharing, bike-sharing, e-scooter-sharing, moped-sharing, trains, buses, public transportation, and flights.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.