Definition:
The Vitamins and Minerals market encompasses a range of over-the-counter (OTC) natural and synthetic food supplements available through pharmacies. This includes products like multivitamin preparations, minerals, vitamins, tonics, and cod liver oil, presented in various forms such as capsules, dragees, pills, granulate, ampoules, solutions, powders, and syrups for oral consumption. Excluded from this market are prescription medications, items not explicitly categorized as food supplement drugs (e.g., muscle-building preparations), or those primarily intended for cosmetic use. Prominent examples of top-selling vitamin and mineral products include Vitasprint, Orthomol, magnesium granulate, Curazink, and Centrum. This market exclusively covers product sales through pharmacies.
Additional information:
The Vitamins and Minerals market comprises revenues, average revenue per capita and average revenue per pharmacy. Revenues include VAT. The market only displays B2C revenues, hence B2B and B2G revenues are not included.
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Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Jun 2024
Source: Statista Market Insights
Most recent update: Jun 2024
Source: Statista Market Insights
Most recent update: Jun 2024
Source: Statista Market Insights
The Vitamins & Minerals (Pharmacies) market in Bahrain is experiencing steady growth due to increasing customer preferences for health and wellness products, as well as the local special circumstances and underlying macroeconomic factors in the country.
Customer preferences: Customers in Bahrain are becoming increasingly health-conscious and are seeking ways to improve their overall well-being. As a result, there is a growing demand for vitamins and minerals in the market. Consumers are looking for products that can help boost their immune system, improve their energy levels, and support their overall health. They are also interested in natural and organic products that are free from artificial ingredients and additives.
Trends in the market: One of the key trends in the Vitamins & Minerals (Pharmacies) market in Bahrain is the rising popularity of dietary supplements. Many consumers are turning to supplements as a convenient way to meet their nutritional needs. These supplements often contain a combination of vitamins, minerals, and other beneficial ingredients that can help fill any nutritional gaps in their diet. Additionally, there is a growing trend towards personalized nutrition, with consumers seeking products that are tailored to their specific health needs and goals.
Local special circumstances: Bahrain has a well-developed healthcare system, with a high number of pharmacies and healthcare facilities across the country. This makes it convenient for consumers to access vitamins and minerals from their local pharmacies. Furthermore, the government of Bahrain has been actively promoting health and wellness initiatives, which has further contributed to the growth of the Vitamins & Minerals (Pharmacies) market. These initiatives include awareness campaigns on the importance of a balanced diet and regular exercise, as well as the availability of subsidized healthcare services.
Underlying macroeconomic factors: Bahrain has a stable economy with a high GDP per capita, which has contributed to the growth of the Vitamins & Minerals (Pharmacies) market. The country has a relatively high standard of living, and consumers are willing to spend on products that can improve their health and well-being. Additionally, Bahrain has a large expatriate population, who often have higher disposable incomes and are more likely to purchase vitamins and minerals. In conclusion, the Vitamins & Minerals (Pharmacies) market in Bahrain is growing due to increasing customer preferences for health and wellness products, as well as the local special circumstances and underlying macroeconomic factors in the country. As consumers become more health-conscious and seek ways to improve their overall well-being, the demand for vitamins and minerals is expected to continue to rise.
Most recent update: Jun 2024
Source: Statista Market Insights
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.