Key regions: Canada, United Kingdom, United States, China, Europe
The Cold & Cough Remedies (Pharmacies) market in Bahrain is experiencing significant growth due to changing customer preferences and local special circumstances.
Customer preferences: Customers in Bahrain are increasingly seeking over-the-counter remedies for cold and cough symptoms. This shift in preference can be attributed to several factors. Firstly, the convenience of purchasing these remedies from pharmacies without a prescription appeals to busy individuals who are looking for quick relief. Additionally, customers are becoming more health-conscious and are actively seeking ways to manage their symptoms at home, rather than visiting a healthcare professional. This trend is in line with the global market, where self-medication is becoming increasingly popular.
Trends in the market: One of the key trends in the Cold & Cough Remedies (Pharmacies) market in Bahrain is the growing demand for natural and herbal remedies. Customers are becoming more conscious about the ingredients in the products they consume and are opting for natural alternatives to traditional pharmaceutical remedies. This trend is driven by a desire for more sustainable and eco-friendly options, as well as a growing belief in the efficacy of natural ingredients. As a result, pharmacies in Bahrain are expanding their product offerings to include a wider range of natural and herbal remedies. Another trend in the market is the increasing availability of online pharmacies. Customers in Bahrain are embracing the convenience of online shopping and are turning to online pharmacies to purchase their cold and cough remedies. This trend is driven by the ease of comparing prices and product options online, as well as the ability to have the products delivered directly to their doorstep. Online pharmacies are also able to offer a wider range of products compared to physical stores, further fueling their popularity.
Local special circumstances: Bahrain has a high prevalence of respiratory illnesses, which contributes to the demand for cold and cough remedies. The country's hot and dry climate, combined with high levels of pollution in urban areas, can exacerbate respiratory symptoms and lead to an increased need for remedies. Additionally, the country's close proximity to other countries in the Gulf region means that respiratory illnesses can easily spread across borders, further driving the demand for cold and cough remedies.
Underlying macroeconomic factors: The growth of the Cold & Cough Remedies (Pharmacies) market in Bahrain is also influenced by underlying macroeconomic factors. The country has a stable and growing economy, which has led to an increase in disposable income among consumers. This has allowed customers to spend more on healthcare products, including cold and cough remedies. Additionally, the government of Bahrain has been actively promoting the development of the healthcare sector, which has resulted in increased investment in pharmacies and improved access to healthcare products for the general population. In conclusion, the Cold & Cough Remedies (Pharmacies) market in Bahrain is experiencing growth due to changing customer preferences towards over-the-counter remedies, the increasing demand for natural and herbal options, the rise of online pharmacies, the high prevalence of respiratory illnesses, and underlying macroeconomic factors such as a growing economy and government support for the healthcare sector.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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