Key regions: Germany, Europe, South Korea, France, China
The Skin Treatment (Pharmacies) market in Brazil has been experiencing significant growth in recent years. Customer preferences have shifted towards natural and organic products, leading to an increase in demand for skincare products that are free from harmful chemicals. Additionally, the rising awareness of the importance of skincare and the desire for youthful and healthy-looking skin have also contributed to the growth of the market.
Customer preferences: Customers in Brazil have become increasingly conscious about the ingredients used in skincare products. They are now more inclined towards natural and organic products that are free from harmful chemicals such as parabens and sulfates. This shift in preference can be attributed to the growing awareness of the potential health risks associated with these chemicals. As a result, skincare brands that offer natural and organic products have gained popularity in the market.
Trends in the market: One of the major trends in the Skin Treatment (Pharmacies) market in Brazil is the rise of anti-aging products. With the desire for youthful and healthy-looking skin, customers are seeking products that can help reduce the signs of aging such as wrinkles and fine lines. This trend has led to the introduction of innovative skincare products that target specific aging concerns, such as collagen-boosting creams and serums. Another trend in the market is the increasing demand for sun protection products. Brazil has a tropical climate, and the awareness of the harmful effects of sun exposure has grown significantly in recent years. Customers are now more conscious about protecting their skin from the sun's harmful rays, leading to a higher demand for sunscreen lotions and creams.
Local special circumstances: Brazil has a large population and a growing middle class, which has contributed to the growth of the Skin Treatment (Pharmacies) market. As more people have disposable income, they are able to spend more on skincare products. Additionally, Brazil has a diverse population with different skin types and concerns, which has created a demand for a wide range of skincare products that cater to different needs.
Underlying macroeconomic factors: The growing economy in Brazil has played a significant role in the development of the Skin Treatment (Pharmacies) market. As the economy improves, consumers have more purchasing power, allowing them to spend more on skincare products. Additionally, the increasing urbanization and changing lifestyles have also contributed to the growth of the market. As more people move to urban areas and adopt modern lifestyles, they are more likely to prioritize skincare and invest in quality products. In conclusion, the Skin Treatment (Pharmacies) market in Brazil is developing due to the changing customer preferences towards natural and organic products, the increasing demand for anti-aging and sun protection products, the growing middle class with disposable income, and the overall economic growth in the country.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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