Skin Treatment (Pharmacies) - Austria

  • Austria
  • Revenue in the Skin Treatment market is projected to reach US$103.00m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 4.33%, resulting in a market volume of US$127.30m by 2029.
  • In global comparison, most revenue will be generated in the United States (US$3,319.00m in 2024).
  • In relation to total population figures, per person revenues of US$11.47 are generated in 2024.

Key regions: Germany, Europe, South Korea, France, China

 
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Analyst Opinion

The Skin Treatment (Pharmacies) market in Austria has been experiencing steady growth in recent years, driven by changing customer preferences and local special circumstances.

Customer preferences:
Customers in Austria have shown a growing interest in skin treatments available at pharmacies. This can be attributed to the convenience and accessibility of pharmacies, which are often located in residential areas and offer a wide range of skincare products. Additionally, customers in Austria are increasingly seeking natural and organic skincare products, as they become more conscious of the ingredients used in their skincare routine. This has led to a rise in demand for natural and organic skin treatments in pharmacies.

Trends in the market:
One of the key trends in the Skin Treatment (Pharmacies) market in Austria is the growing popularity of anti-aging products. As the population ages, there is a higher demand for skincare products that target signs of aging, such as wrinkles and age spots. Pharmacies in Austria have responded to this trend by expanding their range of anti-aging treatments, including serums, creams, and masks. Additionally, there is a growing interest in specialized skincare treatments, such as acne treatments and products for sensitive skin. Pharmacies in Austria have started to stock a wider variety of these products to cater to the specific needs of their customers.

Local special circumstances:
Austria has a well-developed healthcare system, which includes a strong network of pharmacies. Pharmacies in Austria are regulated by the government and adhere to strict quality standards. This gives customers confidence in the safety and efficacy of the skin treatments available at pharmacies. Additionally, pharmacies in Austria often have knowledgeable staff who can provide personalized advice and recommendations to customers. This personalized service sets pharmacies apart from other retail channels and contributes to the growth of the Skin Treatment market in Austria.

Underlying macroeconomic factors:
The growth of the Skin Treatment (Pharmacies) market in Austria can also be attributed to underlying macroeconomic factors. Austria has a stable economy with a high standard of living, which allows consumers to spend more on skincare products. Additionally, the increasing awareness of the importance of skincare and self-care has contributed to the growth of the market. As consumers prioritize their health and well-being, they are willing to invest in high-quality skincare products available at pharmacies. In conclusion, the Skin Treatment (Pharmacies) market in Austria is experiencing growth due to changing customer preferences, including a preference for natural and organic skincare products, and the increasing demand for anti-aging and specialized skincare treatments. The local special circumstances, such as the convenience and accessibility of pharmacies and the knowledgeable staff, further contribute to the growth of the market. The underlying macroeconomic factors, including the stable economy and increasing awareness of skincare, also play a role in the market's development.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Global Comparison
  • Methodology
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