Key regions: Japan, United States, Europe, United Kingdom, Canada
The Hand Sanitizer (Pharmacies) market in Zambia has seen significant growth in recent years, driven by increasing customer preferences for personal hygiene and local special circumstances.
Customer preferences: Customers in Zambia have become increasingly aware of the importance of personal hygiene, particularly in the wake of the COVID-19 pandemic. As a result, there has been a surge in demand for hand sanitizers, especially in pharmacies. Customers are prioritizing products that are effective in killing germs and are convenient to use on the go. They are also looking for hand sanitizers that are gentle on the skin and do not cause dryness or irritation.
Trends in the market: The Hand Sanitizer (Pharmacies) market in Zambia has witnessed a trend of innovation and product diversification. Manufacturers are introducing new formulations and packaging options to cater to the evolving needs of customers. There has been an increase in the availability of hand sanitizers with added moisturizers and fragrances to enhance the user experience. Additionally, there is a growing demand for eco-friendly and sustainable hand sanitizers made from natural ingredients.
Local special circumstances: Zambia, like many other countries, has implemented strict hygiene protocols and guidelines to combat the spread of COVID-19. This has led to an increased emphasis on hand hygiene, with hand sanitizers being an essential part of the preventive measures. The government has also encouraged the use of hand sanitizers through public awareness campaigns and initiatives. Furthermore, the healthcare sector in Zambia has been actively promoting the use of hand sanitizers in pharmacies to ensure the safety of both patients and healthcare professionals.
Underlying macroeconomic factors: The Hand Sanitizer (Pharmacies) market in Zambia is influenced by several macroeconomic factors. The country has experienced steady economic growth in recent years, leading to an increase in disposable income and consumer spending. This has contributed to the growing demand for personal care products, including hand sanitizers. Additionally, the expanding middle class in Zambia has resulted in a larger customer base for pharmacies, further driving the demand for hand sanitizers. Furthermore, the government's focus on healthcare infrastructure development and improving access to healthcare services has also played a role in the growth of the hand sanitizer market in pharmacies. In conclusion, the Hand Sanitizer (Pharmacies) market in Zambia has witnessed significant growth due to increasing customer preferences for personal hygiene, the trend of innovation and product diversification, local special circumstances related to COVID-19, and underlying macroeconomic factors such as economic growth and government initiatives. The market is expected to continue growing as customers prioritize hand hygiene and pharmacies adapt to meet their evolving needs.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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