Hand Sanitizer (Pharmacies) - Southeast Asia

Southeast Asia

Highlights

Revenue in the Hand Sanitizer market is projected to reach US$82.84m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 5.28%, resulting in a market volume of US$107.10m by 2029.
In global comparison, most revenue will be generated China (US$385.20m in 2024).
In relation to total population figures, per person revenues of US$0.12 are generated in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Hand Sanitizer (Pharmacies) market in Southeast Asia is experiencing significant growth due to changing customer preferences and increasing awareness about hygiene and health.

Customer preferences: Customers in Southeast Asia are becoming more conscious about personal hygiene and health, which has led to an increased demand for hand sanitizers. The convenience and effectiveness of hand sanitizers in killing germs and bacteria have made them a preferred choice for many consumers. Additionally, the ongoing COVID-19 pandemic has further heightened the importance of hand hygiene, leading to a surge in the demand for hand sanitizers across the region.

Trends in the market: One of the key trends in the Hand Sanitizer (Pharmacies) market in Southeast Asia is the growing popularity of natural and organic hand sanitizers. Consumers are increasingly seeking products that are free from harsh chemicals and are more environmentally friendly. This trend is driven by the rising awareness about the potential harmful effects of chemical-based products on the skin and the environment. As a result, many pharmacies in Southeast Asia are offering a wide range of natural and organic hand sanitizers to cater to this demand. Another trend in the market is the increasing availability of hand sanitizers in different formats and sizes. Pharmacies in Southeast Asia are offering hand sanitizers in various forms such as gels, sprays, and wipes to cater to the diverse preferences of consumers. Additionally, hand sanitizers are now available in different sizes, ranging from travel-sized bottles to larger refill packs, providing customers with more options to choose from.

Local special circumstances: The Hand Sanitizer (Pharmacies) market in Southeast Asia is also influenced by local special circumstances. For example, in countries like Indonesia and Thailand, where tourism plays a significant role in the economy, there has been a surge in the demand for hand sanitizers. This is due to the increased focus on hygiene and health among tourists, as well as the local population. Moreover, the affordability of hand sanitizers in Southeast Asia is another factor driving the market. Hand sanitizers are available at various price points, making them accessible to a wide range of consumers. This affordability factor has contributed to the widespread adoption of hand sanitizers in the region.

Underlying macroeconomic factors: The Hand Sanitizer (Pharmacies) market in Southeast Asia is also influenced by underlying macroeconomic factors. The region has been experiencing rapid economic growth, leading to an increase in disposable incomes and purchasing power among consumers. As a result, consumers are willing to spend more on personal care products, including hand sanitizers. Additionally, the expanding middle class in Southeast Asia has also contributed to the growth of the hand sanitizer market, as this segment of the population is more health-conscious and willing to invest in preventive measures. In conclusion, the Hand Sanitizer (Pharmacies) market in Southeast Asia is witnessing growth due to changing customer preferences, increasing awareness about hygiene and health, and the availability of a wide range of products. The market is further driven by local special circumstances, such as the importance of hygiene in the tourism industry, and underlying macroeconomic factors, including rising disposable incomes and an expanding middle class.

Data coverage:

The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.