Key regions: Japan, United States, Europe, United Kingdom, Canada
The Hand Sanitizer (Pharmacies) market in Bulgaria is experiencing significant growth due to changing customer preferences and increasing awareness about personal hygiene.
Customer preferences: Customers in Bulgaria are increasingly prioritizing their health and hygiene, leading to a higher demand for hand sanitizers. This shift in preference is driven by the growing awareness of the importance of hand hygiene in preventing the spread of diseases, especially in the wake of the COVID-19 pandemic. Hand sanitizers are convenient, portable, and effective in killing germs, making them a popular choice among consumers.
Trends in the market: One of the key trends in the Hand Sanitizer (Pharmacies) market in Bulgaria is the rising demand for natural and organic hand sanitizers. Customers are becoming more conscious about the ingredients used in personal care products and are opting for products that are free from harmful chemicals. This trend is in line with the global shift towards natural and sustainable products. As a result, pharmacies in Bulgaria are expanding their range of natural and organic hand sanitizers to cater to this growing demand. Another trend in the market is the increasing availability of hand sanitizers with moisturizing properties. Regular use of hand sanitizers can sometimes result in dry and cracked skin. To address this issue, manufacturers are introducing hand sanitizers that not only kill germs but also moisturize the skin. This innovation is well-received by customers who are looking for products that provide both hygiene and skincare benefits.
Local special circumstances: Bulgaria has a well-established pharmacy network, with pharmacies being the primary distribution channel for hand sanitizers. Pharmacies in Bulgaria are easily accessible to the general public and are trusted sources for healthcare products. This makes it convenient for customers to purchase hand sanitizers from their local pharmacy.
Underlying macroeconomic factors: The Hand Sanitizer (Pharmacies) market in Bulgaria is also influenced by macroeconomic factors. The increasing disposable income of the Bulgarian population has led to higher spending on personal care products, including hand sanitizers. Additionally, the tourism industry in Bulgaria plays a significant role in driving the demand for hand sanitizers. As a popular tourist destination, Bulgaria attracts a large number of international visitors who are likely to purchase hand sanitizers during their stay. In conclusion, the Hand Sanitizer (Pharmacies) market in Bulgaria is witnessing growth due to changing customer preferences, such as the demand for natural and organic products and hand sanitizers with moisturizing properties. The well-established pharmacy network in Bulgaria and the increasing disposable income of the population further contribute to the market's development. The ongoing COVID-19 pandemic has also heightened awareness about personal hygiene, leading to an increased demand for hand sanitizers.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
