Key regions: Canada, Europe, India, Australia, South Korea
The Eye Care (Pharmacies) market in Sweden has been experiencing significant growth in recent years, driven by several key factors. Customer preferences for convenient and accessible eye care solutions, coupled with a growing awareness of the importance of eye health, have contributed to the expansion of the market. Additionally, local special circumstances and underlying macroeconomic factors have also played a role in shaping the current trends in the industry. Customer preferences in the Eye Care (Pharmacies) market in Sweden have shifted towards seeking convenient and accessible solutions. With busy lifestyles and limited time, consumers are increasingly looking for products and services that can be easily accessed and integrated into their daily routines. This has led to a rise in demand for eye care products that can be purchased at pharmacies, which are conveniently located and offer a wide range of options. Furthermore, there has been a growing awareness of the importance of eye health among the population in Sweden. With an aging population and an increasing prevalence of digital devices usage, people are becoming more conscious of the need to take care of their eyes. This has resulted in a higher demand for eye care products and services, including prescription glasses, contact lenses, and eye drops. In terms of trends in the market, there has been a shift towards online purchasing of eye care products. With the advancement of technology and the convenience of online shopping, more consumers are opting to purchase eye care products online. This trend has been further accelerated by the COVID-19 pandemic, which has led to an increase in online shopping across various industries. Another trend in the Eye Care (Pharmacies) market in Sweden is the growing popularity of natural and organic eye care products. Consumers are increasingly seeking products that are free from harmful chemicals and are more environmentally friendly. This has led to a rise in demand for natural eye drops, organic contact lens solutions, and eco-friendly packaging. Local special circumstances in Sweden have also influenced the development of the Eye Care (Pharmacies) market. The country has a well-established healthcare system, which includes a strong network of pharmacies. This infrastructure has made it easier for consumers to access eye care products and services, contributing to the growth of the market. Underlying macroeconomic factors have also played a role in shaping the Eye Care (Pharmacies) market in Sweden. The country has a high standard of living and a strong economy, which has resulted in increased disposable income among the population. This has allowed consumers to allocate more of their budget towards eye care products and services, further driving the growth of the market. Overall, the Eye Care (Pharmacies) market in Sweden is experiencing growth due to customer preferences for convenient and accessible solutions, a growing awareness of the importance of eye health, and the influence of local special circumstances and underlying macroeconomic factors. The market is expected to continue expanding as these trends and factors persist.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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