Key regions: Canada, Europe, India, Australia, South Korea
The Eye Care (Pharmacies) market in Moldova has been experiencing steady growth in recent years.
Customer preferences: Customers in Moldova have shown a growing interest in eye care products and services. This can be attributed to several factors, including an aging population, increasing awareness about eye health, and the availability of a wide range of eye care products in pharmacies. Additionally, the convenience of purchasing eye care products from pharmacies, which are easily accessible throughout the country, has contributed to the growth of the market.
Trends in the market: One of the key trends in the Eye Care (Pharmacies) market in Moldova is the increasing demand for contact lenses. Contact lenses offer a convenient and comfortable alternative to traditional eyeglasses, and they are becoming increasingly popular among consumers. This trend is driven by factors such as changing fashion trends, increasing disposable incomes, and advancements in contact lens technology. Another trend in the market is the rising demand for natural and organic eye care products. Consumers are becoming more conscious about the ingredients used in their eye care products and are opting for products that are free from harmful chemicals and preservatives. This trend is in line with the global shift towards natural and organic products and is expected to continue driving the growth of the market.
Local special circumstances: Moldova is a small country with a relatively low GDP per capita compared to other European countries. However, the Eye Care (Pharmacies) market in Moldova has been able to thrive due to the affordable prices of eye care products and services. Pharmacies in Moldova offer a wide range of eye care products at competitive prices, making them accessible to a larger segment of the population.
Underlying macroeconomic factors: The growth of the Eye Care (Pharmacies) market in Moldova can be attributed to several underlying macroeconomic factors. Firstly, the country has been experiencing steady economic growth in recent years, which has led to an increase in disposable incomes. This has allowed more people to afford eye care products and services. Secondly, the aging population in Moldova has contributed to the growth of the market. As people age, they are more likely to experience vision problems and require eye care products and services. The increasing life expectancy in Moldova has resulted in a larger proportion of the population requiring eye care, which has further fueled the growth of the market. In conclusion, the Eye Care (Pharmacies) market in Moldova is experiencing steady growth due to increasing customer preferences for eye care products, such as contact lenses and natural/organic eye care products. The affordability of eye care products and services in pharmacies, along with the underlying macroeconomic factors of economic growth and an aging population, have also contributed to the market's development.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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