Key regions: Canada, Europe, India, Australia, South Korea
The Eye Care (Pharmacies) market in Ethiopia has been experiencing significant growth in recent years. Customer preferences have shifted towards a greater emphasis on preventive eye care, leading to increased demand for eye care products and services. Additionally, local special circumstances and underlying macroeconomic factors have contributed to the development of the market. Customer preferences in the Eye Care (Pharmacies) market in Ethiopia have been influenced by a growing awareness of the importance of eye health. Customers are increasingly seeking out products and services that can help them maintain good vision and prevent eye diseases. This has led to a rise in the demand for products such as contact lenses, eye drops, and vitamins specifically formulated for eye health. Additionally, customers are showing a preference for pharmacies that offer a wide range of eye care products and have knowledgeable staff who can provide advice and recommendations. One of the key trends in the Eye Care (Pharmacies) market in Ethiopia is the increasing availability of affordable eye care products. This has been driven by advancements in technology and manufacturing processes, which have reduced production costs. As a result, customers are able to access a wider range of eye care products at lower prices. This trend has been particularly beneficial for customers in rural areas, who previously had limited access to eye care products and services. Another trend in the market is the growing popularity of online pharmacies. Customers are increasingly turning to online platforms to purchase eye care products, as it offers convenience and a wider selection of products. Online pharmacies also often provide detailed product information and customer reviews, which can help customers make informed decisions. This trend has been accelerated by the COVID-19 pandemic, as customers have been seeking alternative ways to access essential products while minimizing their exposure to crowded places. In addition to customer preferences, local special circumstances have also played a role in the development of the Eye Care (Pharmacies) market in Ethiopia. The country has a large population with a high prevalence of eye diseases, such as cataracts and glaucoma. This has created a significant demand for eye care products and services, driving the growth of the market. Additionally, the Ethiopian government has been actively promoting eye health initiatives, including the establishment of eye care centers and the distribution of free eye care products in rural areas. These efforts have further contributed to the development of the market. Underlying macroeconomic factors have also influenced the Eye Care (Pharmacies) market in Ethiopia. The country has been experiencing steady economic growth, which has led to an increase in disposable income and improved access to healthcare services. As a result, more customers are able to afford eye care products and are willing to invest in their eye health. Furthermore, the government has implemented policies to encourage foreign investment in the healthcare sector, which has attracted international eye care companies to enter the Ethiopian market. This has further stimulated competition and innovation in the Eye Care (Pharmacies) market. In conclusion, the Eye Care (Pharmacies) market in Ethiopia is developing due to changing customer preferences, local special circumstances, and underlying macroeconomic factors. The emphasis on preventive eye care, the availability of affordable products, and the rise of online pharmacies are all contributing to the growth of the market. Additionally, the high prevalence of eye diseases and government initiatives to promote eye health are driving the demand for eye care products and services. The steady economic growth and policies to attract foreign investment have also played a role in the development of the market.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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