Key regions: Canada, United Kingdom, United States, China, Europe
The Cold & Cough Remedies (Pharmacies) market in Cambodia is experiencing steady growth due to several key factors.
Customer preferences: Cambodian consumers have shown a growing preference for over-the-counter remedies for cold and cough symptoms. This can be attributed to the convenience and accessibility of these products, as they can be easily purchased at local pharmacies without the need for a prescription. Additionally, the affordability of these remedies compared to prescription medications makes them an attractive option for many consumers.
Trends in the market: One of the key trends in the Cold & Cough Remedies (Pharmacies) market in Cambodia is the increasing demand for natural and herbal remedies. Cambodian consumers are becoming more health-conscious and are seeking products that are perceived as being more natural and less reliant on synthetic ingredients. This trend aligns with the global shift towards natural and organic products, and companies in the market are responding by introducing a wider range of natural remedies to cater to this demand. Another trend in the market is the growing popularity of combination remedies. These products offer a combination of ingredients that target multiple symptoms of cold and cough, providing consumers with a convenient and effective solution. Combination remedies are particularly appealing to busy individuals who prefer a single product that addresses multiple symptoms.
Local special circumstances: Cambodia's healthcare system is still developing, and access to healthcare services can be limited in some areas. This has led to an increased reliance on self-medication and over-the-counter remedies, including cold and cough remedies. The availability of these products in local pharmacies plays a crucial role in meeting the healthcare needs of the population. Additionally, Cambodia has a young population with a high proportion of children. Cold and cough symptoms are common among children, and parents often turn to over-the-counter remedies to alleviate their children's discomfort. This demographic factor contributes to the steady demand for cold and cough remedies in the market.
Underlying macroeconomic factors: Cambodia's economy has been growing steadily in recent years, leading to an increase in disposable income among the population. As a result, consumers have more purchasing power to spend on healthcare products, including cold and cough remedies. The growing middle class in Cambodia is also driving the demand for these products, as they prioritize their health and well-being. Furthermore, the government of Cambodia has been actively promoting the development of the healthcare sector, including the improvement of access to essential medicines. This supportive regulatory environment has created opportunities for both local and international pharmaceutical companies to expand their presence in the market and contribute to its growth. In conclusion, the Cold & Cough Remedies (Pharmacies) market in Cambodia is experiencing growth due to customer preferences for over-the-counter remedies, the trends towards natural and combination remedies, local special circumstances such as limited access to healthcare services, and underlying macroeconomic factors including economic growth and government support for the healthcare sector.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
