Pharmacies - Norway | Statista Market Forecast

The Pharmacies market in Norway is expected to experience significant growth in the coming years.
According to projections, the revenue in this market is estimated to reach US$5.09bn Norwegian Krone in 2024.
This growth is expected to continue, with an annual growth rate (CAGR 2024-2029) of 4.53%, resulting in a market volume of US$6.35bn Norwegian Krone by 2029.
When comparing the global market, United States is predicted to generate the highest revenue in the Pharmacies market sector, with an estimated revenue of US$387.30bn US Dollars in 2024.
This showcases the dominant position of the United States in this market.
In terms of per capita revenue, in Norway is projected to generate US$922.90 Norwegian Krone per person in 2024.
This indicates the significant contribution of the Pharmacies market to the overall economy of Norway.
Norway's pharmacies have seen a rise in demand for natural and holistic remedies as consumers prioritize health and wellness.

Definition:
Pharmacies are physical or digital places where mainly pharmaceuticals and medical products are sold. Additionally, they also sell other items that are generally found in a pharmacy, such as food supplements, cosmetic products, and other health-related goods. A large proportion of pharmaceuticals are only available on prescription; the rest of the product range of pharmacies is sold over the counter (OTC). Besides selling products, pharmacies also advise customers, inform them about undesirable effects of the products, and detect possible interactions with other medicines.

Structure:
The Pharmacies market consists of two markets: Prescriptions Drugs and OTC Products. The Prescription Drugs market covers all products – mainly pharmaceuticals – that are only available on prescription. The OTC Products market comprises all products that are sold over the counter (OTC), including pharmaceuticals, medical devices, and other items that are generally found in a pharmacy.

Additional information:
The KPIs shown include revenue, revenue growth, average revenue per pharmacy, average revenue per capita, number of pharmacies, pharmacy density, users, and the online sales share for the OTC Products market. Revenues are generated through offline and online spending by (B2C) consumers and include VAT. B2B and B2G sales as well as other pharmaceutical sales through hospitals or retail stores, such as supermarkets, are not included.
For more information on the data displayed, use the info button next to the boxes.

Prescription pharmaceuticals
Prescription medical products
OTC pharmaceuticals
OTC medical products
Pharmacy-usual items

Services such as vaccinations
Sales through hospitals or retail stores

The Pharmacies market in Norway has been experiencing steady growth in recent years, driven by various factors such as changing customer preferences, market trends, local special circumstances, and underlying macroeconomic factors.

Customer preferences: Norwegian customers have shown a growing preference for pharmacies due to the convenience and accessibility they offer. Pharmacies in Norway provide a wide range of healthcare products and services, including prescription medications, over-the-counter drugs, and health consultations. Customers appreciate the expertise and guidance provided by pharmacists, who play a crucial role in advising on medication usage, potential side effects, and drug interactions. Additionally, the availability of online platforms and home delivery services has further enhanced the convenience factor for customers, allowing them to easily access their required medications and healthcare products.

Trends in the market: One of the key trends in the Norwegian pharmacies market is the increasing demand for natural and organic healthcare products. Customers are becoming more conscious of their health and are seeking products that are free from harmful chemicals and additives. This trend is reflected in the growing availability of natural and organic products in pharmacies, including herbal remedies, dietary supplements, and skincare products. Pharmacies are also expanding their product offerings to include alternative therapies such as homeopathy and traditional medicine, catering to the diverse preferences of the customers. Another trend observed in the Norwegian pharmacies market is the integration of technology. Pharmacies are adopting digital solutions to streamline their operations and enhance customer experience. Online platforms and mobile applications are being used to facilitate online ordering, prescription refills, and medication reminders. This digital transformation is aimed at providing customers with a seamless and efficient healthcare experience, while also improving inventory management and supply chain processes for pharmacies.

Local special circumstances: Norway's healthcare system is characterized by a strong emphasis on preventive care and public health. The government plays a significant role in regulating and subsidizing healthcare services, including pharmacies. The Norwegian Medicines Agency (NoMA) is responsible for ensuring the quality, safety, and efficacy of pharmaceutical products in the country. This regulatory framework creates a favorable environment for pharmacies to operate and ensures that customers have access to high-quality medications and healthcare products.

Underlying macroeconomic factors: Norway's strong economy and high disposable income levels contribute to the growth of the pharmacies market. The country has a well-developed healthcare infrastructure and a high standard of living, which enables customers to prioritize their health and well-being. Additionally, the aging population in Norway is driving the demand for healthcare services, including medications and healthcare products. As the population ages, there is an increased need for medications to manage chronic conditions and maintain overall health, leading to a growing customer base for pharmacies. In conclusion, the Pharmacies market in Norway is experiencing steady growth due to changing customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. The convenience and accessibility offered by pharmacies, along with the increasing demand for natural and organic products, are driving the market forward. The integration of technology and the supportive regulatory environment further contribute to the growth of the market. With a strong economy and a focus on preventive healthcare, Norway provides a favorable market for pharmacies to thrive and meet the evolving needs of customers.

Data coverage:

The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.

This report presents a comprehensive analysis and additional information on the Health market, in a PDF format.

The global online pharmacy sector was estimated at 32 billion U.S. dollars by the end of 2023. In the United States, forecasts indicate that this figure would reach approximately 5.7 billion, solidifying its position as one of the largest online pharmacy markets. However, China dominates the pharma e-commerce industry worldwide, generating nearly 8.5 billion dollars in revenue. With China at the forefront, it is no wonder digital pharmacies make up the fastest-growing segment in the Asian digital health market.