Wealth Management

Assets under Management in the Wealth Management market are projected to reach US$1.00bn in 2024.
Financial Advisory dominates the market with a projected market volume of US$679.30m in 2024.
Assets under Management are expected to show an annual growth rate (CAGR 2024-2029) of 3.09%, resulting in a market volume of US$1.17bn by 2029.

Definition:

Wealth management is a service provided by financial institutions, such as banks or investment firms, to help individuals manage their money and investments. The goal of wealth management is to help people grow and protect their wealth over time, by creating personalized investment plans that consider their financial goals, risk tolerance, and overall financial situation. This goal ultimately emphasizes wealth creation through wealth preservation.

Structure:

The Wealth Management market consists of two different segments, Financial Advisory and Digital Investment. Financial Advisory covers traditional financial advisory services and provides a broader look into the revenue generated by this offering. Digital Investment contains automated investment services (Robo-Advisors) and online trading services (Neobrokers) that go beyond the means of traditional financial advisory services.

Additional information:

The market comprises of revenues, number of advisors, average revenue per advisor, assets under management (AUM), users, average revenue per user, and average AUM per user. Revenues are generated through the financial advisory services offered by the financial institutions within the Wealth Management market space. The market only displays B2C revenues and users for the above-mentioned segments and subsegments; B2B and B2G revenues are not included. Additional definitions for each segment can be found on the respective segment pages.
Market numbers for Digital Investment are also featured among our digital markets, namely in the Digital Investment segment of the Fintech market.
Key players in the market include financial institutions such as BlackRock, Vanguard Group, Fidelity Investments, State Street Global, and J.P. Morgan Chase & Co.

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Traditional & Digital Wealth Management (non-automated & automated wealth management services)
Traditional Investment, incl. Financial Advisors
Banks, Financial Institutions, and Financial Services Companies
Digital Investment, incl. Robo-advisors and Neobrokers
Full-Service Products for Investing and Trading
Retail/Non-Professional Investors

Commercial Assets or Assets Under Custody
Independent Financial Advisory Companies
Independent Financial Advisors (IFAs)
Full-Service Products for Insurance and Lending

The Wealth Management market in Senegal is experiencing significant growth and development, driven by various factors such as increasing customer preferences for personalized financial advice and services, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Wealth Management market in Senegal are shifting towards personalized financial advice and services.

Customers are seeking tailored solutions that meet their specific financial goals and objectives. They are increasingly looking for wealth managers who can provide comprehensive financial planning, investment advice, and risk management strategies. This shift in customer preferences is driven by the growing awareness of the importance of financial planning and the desire for professional guidance in managing wealth.

Trends in the market are also contributing to the development of the Wealth Management industry in Senegal. One of the key trends is the adoption of digital technology in wealth management services. Wealth managers are leveraging digital platforms and tools to enhance the customer experience, improve efficiency, and provide real-time access to investment information.

This trend is driven by the increasing use of smartphones and internet penetration in the country, which has made digital wealth management services more accessible to a wider range of customers. Another trend in the market is the growing demand for sustainable and socially responsible investment options. Customers are becoming more conscious of the environmental and social impact of their investments and are seeking wealth managers who can offer sustainable investment strategies.

This trend is driven by global awareness of climate change and social issues, as well as the increasing importance of corporate social responsibility. Local special circumstances in Senegal also play a role in the development of the Wealth Management market. The country has a growing middle class and an increasing number of high-net-worth individuals who are seeking professional wealth management services.

Additionally, Senegal is experiencing economic growth and political stability, which is attracting foreign investors and creating opportunities for wealth managers to expand their client base. Underlying macroeconomic factors, such as GDP growth, inflation rates, and interest rates, also influence the development of the Wealth Management market in Senegal. A growing economy and low inflation rates create a favorable environment for wealth creation and investment.

Additionally, low-interest rates encourage borrowing and investment, which can drive demand for wealth management services. In conclusion, the Wealth Management market in Senegal is developing rapidly due to changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. Wealth managers in Senegal are adapting to these developments by providing personalized financial advice and services, leveraging digital technology, and offering sustainable investment options.

As the country continues to experience economic growth and political stability, the Wealth Management market is expected to further expand and evolve.

Data coverage:

The data encompasses B2C enterprises. The figures are based on gross revenues, assets under management, and user & advisor data of relevant services and products offered within the Wealth Management market.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research activities (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as: GDP, gross national income (GNI), consumer spending, total investment (% of GDP), high income (% of population), and number of high-net-worth individuals (HNWI). This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

This report presents a comprehensive analysis and additional information on the Financial market, in a PDF format.

Private wealth management has developed significantly in recent years as a result of the growth of affluence worldwide. The number of millionaires in North America more than doubled between 2010 and 2022. A similar trend can be observed in the Asia-Pacific and Europe. The total wealth of the adult population in Europe has steadily increased since 2010. Private Wealth Management is an increasingly important service as the rate of wealth continues to increase among the general population and affluent high-net-worth-individuals. Coupled with the recent developments in the Fintech market, this has helped to open up new Private Wealth Management products and services to people with smaller amounts of disposable income and expanding services offered to larger clients.