Definition:
The Digital Caiptal Raising segment relates to digital financial services for business customers, and private borrowers. Included are Crowdinvesting models, which focus particularly on start-ups exchanging investment for company shares (equity-based), and Crowdfunding solutions, which are used for non-monetary compensation, for example product launches, music, art & film financing (reward-based). The market also includes bank-independent loan allocation for SMEs (Crowdlending) and for personal loans (Marketplace Lending or so-called Peer-to-Peer lending) through private or institutional investors via online platforms. In view of processing complexity, this market is focused on small and medium-sized enterprises (SMEs), freelancers and private persons. Bank financing is not considered, neither are any financial aspects that reach beyond the scope of small and medium-sized enterprises or donation-based Crowdfunding models.Structure:
Digital Capital Raising consists of Reward-Based Crowdfunding, Crowdinvesting, Crowdlending and Marketplace Lending.Additional Information:
The market comprises of transaction values, campaigns, average funding per campaign.Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Mar 2024
Source: Statista Market Insights
The Digital Capital Raising market in Albania is experiencing significant growth and development, driven by various factors such as customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. Customer preferences in Albania are shifting towards digital capital raising methods due to their convenience and accessibility.
With the increasing use of smartphones and internet penetration, individuals and businesses are embracing digital platforms to raise capital. This preference for digital capital raising is also influenced by the global trend of digitalization, as investors and entrepreneurs seek faster and more efficient ways to connect and transact. Trends in the market indicate a growing interest in crowdfunding and peer-to-peer lending platforms in Albania.
These platforms provide opportunities for individuals and small businesses to raise funds from a large pool of investors. The ease of use and low transaction costs associated with these platforms make them attractive options for capital raising. Additionally, the rise of blockchain technology has opened up new avenues for digital capital raising, with the emergence of Initial Coin Offerings (ICOs) as a popular method for raising funds for blockchain-based projects.
Local special circumstances in Albania also contribute to the development of the digital capital raising market. The country has a relatively small and fragmented financial sector, with limited access to traditional sources of capital. This has created a demand for alternative financing options, leading to the growth of digital platforms that connect investors and borrowers.
Furthermore, the government of Albania has recognized the potential of digital capital raising for economic growth and has implemented supportive policies and regulations to encourage its development. Underlying macroeconomic factors play a crucial role in shaping the digital capital raising market in Albania. The country has experienced steady economic growth in recent years, which has created a favorable environment for investment and entrepreneurship.
The availability of capital and the growing number of high-growth startups in Albania have attracted both domestic and international investors, driving the demand for digital capital raising solutions. In conclusion, the Digital Capital Raising market in Albania is witnessing significant growth and development due to customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. The shift towards digital platforms, the rise of crowdfunding and peer-to-peer lending, supportive government policies, and a favorable economic environment are all contributing to the expansion of the digital capital raising market in Albania.
Data coverage:
The data encompasses B2C enterprises. Figures are based on transaction values / revenues / assets under management and user data of relevant services and products offered within the FinTech market.Modeling approach / Market size:
Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, publicly available databases, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, population, internet penetration, smartphone penetration, credit card penetration, and online banking penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Sep 2024
Source: Statista Market Insights