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Key regions: France, Brazil, Germany, United Kingdom, United States
Amidst the vibrant streets of Lisbon and the picturesque landscapes of Porto, the Traditional Retail Banking market in Portugal is undergoing notable developments.
Customer preferences: Portuguese customers are increasingly gravitating towards digital banking solutions, seeking convenience and efficiency in their financial transactions. The younger demographic, in particular, is more inclined towards online and mobile banking options, driving the need for traditional banks to enhance their digital offerings to cater to evolving customer preferences.
Trends in the market: One prominent trend in the Traditional Retail Banking market in Portugal is the rise of neobanks and fintech companies. These agile and innovative players are disrupting the market by offering tailored services, competitive interest rates, and seamless digital experiences. As a result, traditional banks are facing pressure to adapt and modernize their operations to stay competitive in the evolving landscape.
Local special circumstances: Portugal's banking sector has been significantly impacted by the aftermath of the global financial crisis, leading to increased regulatory scrutiny and a focus on risk management practices. This unique local circumstance has influenced the way traditional banks operate, emphasizing stability, transparency, and customer trust in their service offerings.
Underlying macroeconomic factors: The economic landscape in Portugal, characterized by fluctuating interest rates and evolving consumer behavior, plays a crucial role in shaping the Traditional Retail Banking market. As the country strives for economic recovery and stability, traditional banks are navigating challenges such as low interest margins and increasing competition, driving them to explore new strategies to sustain growth and profitability in the market.
Data coverage:
Data encompasses B2B and B2C enterprises. Figures are based on Net Interest Income, Bank Account Penetration rate, the value of Deposits, the number of depositors, the value of Loans, the number of borrowers, Credit Card Interest Income, the number of ATMs as well as the number of Bank Branches.Modeling approach / Market size:
Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use data provided by the IMF, World Bank and the annual reports of the top 1000 Banks by asset size. Next we use relevant key market indicators and data from country-specific associations such as GDP, deposit interest rates, lending interest rates or bank account penetration rates. This data helps us to estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast financial services for digital as well as traditional products and services.Additional Notes:
The market is updated twice per year in case market dynamics change.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)