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Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
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Mon - Fri, 9am - 6pm (EST)
Key regions: United States, China, Japan, Brazil, United Kingdom
The Banking market in Poland has been experiencing significant growth and development in recent years.
Customer preferences: Polish customers are increasingly opting for digital banking services, drawn to the convenience and accessibility they offer. The ease of conducting transactions online, accessing account information, and utilizing mobile banking apps has led to a surge in the adoption of digital banking platforms. Customers are also showing a growing interest in personalized financial products and services tailored to their specific needs and preferences.
Trends in the market: One prominent trend in the Polish banking market is the increasing competition among both traditional banks and new digital entrants. This competition is driving innovation in products and services as institutions strive to differentiate themselves and attract customers. Additionally, there is a growing focus on sustainability and ethical banking practices, with customers showing a preference for banks that demonstrate social and environmental responsibility.
Local special circumstances: Poland's banking market is unique in its relatively high proportion of foreign-owned banks. This presence of international banking institutions has brought diversity and expertise to the market, contributing to its overall stability and competitiveness. Moreover, the country's strong regulatory environment has played a crucial role in shaping the banking sector, ensuring consumer protection and financial stability.
Underlying macroeconomic factors: The growth of the banking market in Poland is closely tied to the country's overall economic performance. As Poland's economy continues to expand, with steady GDP growth and increasing disposable income levels, the demand for banking services is also on the rise. Furthermore, favorable demographic trends, such as a large population of tech-savvy millennials, are driving the adoption of digital banking solutions and shaping the future of the industry.
Data coverage:
Data encompasses B2B and B2C enterprises. Figures are based on Net Interest Income, Bank Account Penetration rate, the value of Deposits, the number of depositors, the value of Loans, the number of borrowers, Credit Card Interest Income, the number of ATMs as well as the number of Bank Branches.Modeling approach / Market size:
Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use data provided by the IMF, World Bank and the annual reports of the top 1000 Banks by asset size. Next we use relevant key market indicators and data from country-specific associations such as GDP, deposit interest rates, lending interest rates or bank account penetration rates. This data helps us to estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast financial services for digital as well as traditional products and services.Additional Notes:
The market is updated twice per year in case market dynamics change.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)