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Turkmenistan, a country in Central Asia, has seen a rise in the Online Food Delivery market in recent years.
Customer preferences: The customers in Turkmenistan are increasingly relying on online food delivery services due to the convenience it offers. With the busy lifestyle of people, the ease of ordering food online and getting it delivered at their doorstep has become a popular choice. Additionally, the availability of a wide range of cuisines and the ability to compare prices and reviews online has also contributed to the growth of the market.
Trends in the market: The Online Food Delivery market in Turkmenistan has seen a surge in the number of online platforms. With the increase in competition, the companies are offering various discounts and promotions to attract customers. Moreover, the use of mobile applications for ordering food has also become popular among the younger generation. The trend of contactless delivery has also emerged due to the COVID-19 pandemic, which has further boosted the online food delivery market.
Local special circumstances: Turkmenistan has a unique food culture, with a blend of Central Asian, Middle Eastern and Russian cuisine. The local food industry has also adapted to the online food delivery trend, with many traditional restaurants and cafes partnering with online platforms to expand their reach. However, the lack of a proper addressing system in the country has posed a challenge for the delivery services.
Underlying macroeconomic factors: Turkmenistan has a growing economy, with a stable political environment. The government has been promoting entrepreneurship and innovation, which has led to the growth of the online food delivery market. Additionally, the country has a young population, with a high percentage of internet users, which has further fueled the growth of the market.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)