The Jamaican food culture is a blend of African, European, and Indian culinary traditions, which creates a unique and exciting food scene. The restaurant delivery market in Jamaica is a relatively new industry that has been growing steadily over the past few years.
Customer preferences: Jamaican consumers prefer home-cooked meals, but with the increasing pace of life, the demand for restaurant delivery services has increased. Jamaican consumers are also looking for healthy food options, and this has led to the growth of restaurants that offer healthy food delivery.
Trends in the market: The restaurant delivery market in Jamaica has been growing steadily, and this trend is expected to continue in the coming years. The COVID-19 pandemic has accelerated the growth of the restaurant delivery market as people are now more inclined to order food online instead of going out to eat. The pandemic has also led to the emergence of ghost kitchens, which are delivery-only restaurants that operate out of commercial kitchens. This trend has gained popularity in Jamaica, and more ghost kitchens are expected to open in the coming years.
Local special circumstances: The Jamaican restaurant delivery market faces some unique challenges. The country's infrastructure is still developing, and this can make it difficult for delivery drivers to navigate the roads. Additionally, the cost of fuel in Jamaica is high, which can impact the cost of delivery services.
Underlying macroeconomic factors: The Jamaican economy has been growing steadily over the past few years, and this has led to an increase in disposable income. This increase in disposable income has led to an increase in the demand for restaurant delivery services. The tourism industry is also a significant contributor to the Jamaican economy, and the growth of the restaurant delivery market can be attributed to the increasing number of tourists who visit the country.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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