Grocery Delivery - Jamaica | Statista Market Forecast

The projected revenue for the Grocery Delivery market in Jamaica is expected to reach US$58.20m in 2024.
With an annual growth rate of 10.70% (CAGR 2024-2029), the market volume is projected to reach US$96.76m by 2029.
In comparison, the Retail Delivery market is expected to have a market volume of US$58.20m in 2024.
Among global markets, China is projected to generate the highest revenue, amounting to US$266.00bn in 2024.
The average revenue per user (ARPU) in the Grocery Delivery market is projected to be US$204.10 in 2024.
By 2029, the number of users in the Grocery Delivery market is expected to reach 349.5k users.
The user penetration in the Grocery Delivery market is projected to be 10.1% in 2024.
Jamaica's grocery delivery market is experiencing a surge in demand due to the convenience and safety it offers during the COVID-19 pandemic.

Definition:

The Grocery Delivery market consists of food and non-food products that people regularly buy from a grocery store, including food and beverages, pet food, household cleaning products, personal care products, and other household consumables. Grocery delivery can be purchased through several different sales channels such as Omnichannel, Quick Commerce, or directly from the store.

Structure:

Grocery Delivery contains three markets: Retail Delivery, Quick Commerce, and Meal Kit Delivery. Retail Delivery includes delivery of these products directly by supermarkets, brick-and-mortar shops, or grocery stores. The order is placed through an online shop run by the retailer (e.g. Walmart+, Amazon Fresh). Quick Commerce focuses on online delivery services that provide customers with last-mile delivery (Instacart), or operate ghost stores where product selection is limited but delivery time is faster (e.g. Gorillas, Getir, and Glovo). In this case, the platform (e.g. Gorillas) handles the delivery process. This also includes grocery delivery platforms where delivery is advertised under 3 hours, although, most players aim to deliver in minutes. Finally, Meal Kit Delivery encompasses the delivery of a recipe box where fresh ingredients are delivered to be prepared. This service is usually offered as a subscription plan (e.g. HelloFresh).

Additional Information:

Revenue figures refer to Gross Merchandise Value (GMV). User and revenue figures represent B2C services.

Fresh food & Beverages, personal care, or household items ordered online are directly delivered to the consumer, no matter if ordered via a platform (e.g., Instacart) or a retailer website (e.g., Walmart)
Online Grocery orders and delivery are both carried out by a retailer (e.g., Walmart)
Online orders that are picked up in the supermarket (e.g., Instacart) or operating ghost warehouses and delivery logistics (e.g., Flink)
Online orders of recipe boxes where the ingredients are already preportioned (e.g., HelloFresh)

Phone orders
Deliveries of prepared meals for direct consumption (e.g. Meal Delivery)

The Jamaican grocery delivery market has seen significant growth in recent years.

Customer preferences: Customers in Jamaica have become increasingly interested in the convenience of grocery delivery services. With busy work schedules and long commutes, many individuals are looking for ways to save time and reduce the stress of grocery shopping. Additionally, the COVID-19 pandemic has accelerated the adoption of grocery delivery services as more people choose to stay home and avoid crowded public spaces.

Trends in the market: One trend in the Jamaican grocery delivery market is the rise of local delivery services. These services offer a more personalized experience for customers, allowing them to shop from their favorite local stores and receive same-day delivery. Another trend is the expansion of international grocery delivery services into the Jamaican market, offering customers access to a wider variety of products from around the world.

Local special circumstances: The Jamaican grocery delivery market faces unique challenges, including limited infrastructure and high transportation costs. These factors can make it difficult for delivery services to operate efficiently and profitably. Additionally, many Jamaican customers prefer to shop in person, making it important for delivery services to offer competitive pricing and a seamless user experience.

Underlying macroeconomic factors: The Jamaican economy has been growing steadily in recent years, with increasing levels of foreign investment and tourism. This has led to a rise in disposable income and consumer spending, creating opportunities for businesses in the grocery delivery market. Additionally, the government has implemented policies to support small businesses and encourage entrepreneurship, providing a favorable environment for new delivery services to emerge.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

This report presents a comprehensive analysis and additional information on the Ecommerce market, in a PDF format.