The demand for grocery delivery services in Algeria has been on the rise in recent years.
Customer preferences: Algerian customers are increasingly turning to grocery delivery services due to convenience and time-saving benefits. With busy work schedules and long commutes, customers prefer to have their groceries delivered to their doorstep rather than spend time shopping in physical stores. Additionally, the COVID-19 pandemic has further accelerated the adoption of online grocery shopping as customers prioritize safety and social distancing measures.
Trends in the market: The online grocery delivery market in Algeria is witnessing significant growth, with several companies entering the market to cater to the increasing demand. These companies are leveraging technology to provide customers with a seamless shopping experience and fast delivery times. Furthermore, there is a growing trend towards the use of mobile applications for grocery delivery services, making it easier for customers to place orders and track their deliveries.
Local special circumstances: Algeria's large geographical size and diverse population pose unique challenges for grocery delivery companies. The country's infrastructure is still developing, and there are limited options for last-mile delivery, especially in rural areas. Additionally, the majority of the population is concentrated in urban areas, making it challenging for companies to provide equal access to grocery delivery services across the country.
Underlying macroeconomic factors: Algeria's grocery delivery market is being driven by several macroeconomic factors, including the country's young and tech-savvy population, increasing internet penetration, and rising disposable income levels. Furthermore, the government's efforts to promote e-commerce and digitalization are also contributing to the growth of the online grocery delivery market in Algeria. However, the country's economic challenges, such as high unemployment rates, inflation, and currency devaluation, may impact consumer spending and affect the growth of the grocery delivery market in the future.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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