The Matchmaking market in Southern Asia is experiencing significant growth due to changing customer preferences, emerging trends, and local special circumstances. Customer preferences in the Matchmaking market in Southern Asia are shifting towards online platforms and mobile applications. With the increasing penetration of smartphones and internet connectivity in the region, people are finding it more convenient to search for potential partners online. This shift is driven by the desire for a wider pool of potential matches, as well as the ability to easily filter and communicate with potential partners before meeting in person. Additionally, the younger generation in Southern Asia is becoming more open-minded and independent in their partner selection, leading to an increased interest in matchmaking services. Trends in the market include the rise of niche matchmaking platforms catering to specific demographics or interests. For example, there are now platforms that focus on matching individuals based on their religious beliefs, caste, or profession. This trend reflects the diversity of the region and the importance of shared values and interests in partner selection. Additionally, matchmaking services are increasingly offering personalized and tailored matchmaking experiences, leveraging advanced algorithms and data analytics to match individuals based on compatibility and preferences. Local special circumstances in Southern Asia also contribute to the growth of the Matchmaking market. In many countries in the region, there is a strong cultural emphasis on marriage and family values, leading to a high demand for matchmaking services. Traditional matchmaking methods, such as arranged marriages, are still prevalent in some parts of Southern Asia, but there is a growing acceptance and adoption of modern matchmaking services as well. Furthermore, the social stigma associated with using matchmaking services is decreasing, allowing more individuals to openly seek assistance in finding a partner. Underlying macroeconomic factors also play a role in the development of the Matchmaking market in Southern Asia. Economic growth and increasing disposable incomes in the region have led to a rise in the number of individuals who can afford matchmaking services. As people become more financially stable, they are willing to invest in finding a compatible partner through professional matchmaking services. Additionally, urbanization and the changing social fabric of Southern Asian societies have resulted in a shift away from traditional social networks and a greater reliance on external sources to meet potential partners. In conclusion, the Matchmaking market in Southern Asia is growing due to evolving customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. The shift towards online platforms, the rise of niche matchmaking services, and the cultural importance of marriage contribute to the increasing demand for matchmaking services in the region. As the market continues to develop, it is likely that we will see further innovation and customization in the matchmaking industry to cater to the diverse needs and preferences of individuals in Southern Asia.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
