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Online Dating - Kuwait

Kuwait
  • Revenue in the Online Dating market is projected to reach US$4.17m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 4.26%, resulting in a projected market volume of US$5.13m by 2029.
  • In the Online Dating market, the number of users is expected to amount to 271.4k users by 2029.
  • User penetration will be 5.0% in 2024 and is expected to hit 6.0% by 2029.
  • The average revenue per user (ARPU) is expected to amount to US$19.05.
  • In global comparison, most revenue will be generated United States (US$1.39bn in 2024).
  • With a projected rate of 17.7%, the user penetration in the Online Dating market is highest United States.

Definition:

The Online Dating market is made up of online services that offer a platform on which its members can flirt, chat or fall in love. Two noticeable examples are Tinder and Zoosk. In contrast to matchmaking services, online dating focuses on casual contacting and easy flirting among its members. The users normally carry out the search on their own. In doing so, they can apply search filters with regard to criteria such as age, location and other attributes.

Additional Information

Data includes revenue figures in Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.

In-Scope

  • Apps and portals to flirt, chat or fall in love
  • Apps and portals that create matches based on users location such as Tinder
  • Apps and portals that create matches based on simple demographic criteria such as Badoo

Out-Of-Scope

  • Niche dating, such as portals or apps for vegetarians
  • Casual Dating for the search for non-committal sex
  • Offline dating agencies
  • Speed dating or similar events for singles
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Matchmaking market in Kuwait has been steadily growing in recent years, driven by changing customer preferences and the increasing popularity of online dating platforms. Customer preferences in the Matchmaking market have shifted towards convenience and efficiency. With busy lifestyles and limited time for socializing, many individuals in Kuwait are turning to matchmaking services to help them find compatible partners. Online dating platforms have become particularly popular, as they offer a convenient way to connect with potential matches and filter through a large pool of candidates. Additionally, the younger generation in Kuwait is more open to the idea of using matchmaking services, further driving the growth of the market. Trends in the Matchmaking market in Kuwait include the rise of niche dating platforms and the integration of technology. Niche dating platforms cater to specific demographics or interests, allowing individuals to find partners who share similar values or hobbies. This trend reflects the increasing demand for personalized matchmaking services in Kuwait. Furthermore, technology has played a significant role in the development of the market, with mobile applications and AI algorithms being used to enhance the matchmaking process. These technological advancements have made it easier for individuals to find compatible partners and have contributed to the growth of the market. Local special circumstances in Kuwait also influence the Matchmaking market. The conservative nature of Kuwaiti society and cultural norms surrounding dating and relationships have led to a preference for discreet matchmaking services. Many individuals in Kuwait value privacy and confidentiality when it comes to their personal lives, which has created a demand for matchmaking services that prioritize discretion. Additionally, the high proportion of expatriates in Kuwait has contributed to the growth of the market, as individuals from different backgrounds seek opportunities to meet and connect with others in the country. Underlying macroeconomic factors, such as population growth and urbanization, also contribute to the development of the Matchmaking market in Kuwait. As the population continues to grow and more people move to urban areas, the demand for matchmaking services is likely to increase. Additionally, the rising disposable incomes of individuals in Kuwait have made matchmaking services more affordable and accessible, further driving the growth of the market. Overall, the Matchmaking market in Kuwait is developing in response to changing customer preferences, technological advancements, and local special circumstances. As the market continues to grow, it is expected to become more diverse and innovative, offering a wide range of matchmaking services to cater to the unique needs and preferences of individuals in Kuwait.

    Users

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

    Modeling approach / Market size:

    Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

    Additional notes:

    The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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