Restaurant Delivery - Eastern Asia
Eastern Asia- The Eastern Asian Restaurant Delivery market is projected to reach a revenue of US$37.50bn in 2024.
- This market is expected to demonstrate an annual growth rate (CAGR 2024-2028) of 2.49%, resulting in a projected market volume of US$41.37bn by 2028.
- Moreover, the number of users in the Restaurant Delivery market is expected to reach 313.7m users by 2028.
- The user penetration rate, which is the percentage of the population using this service, is anticipated to be 17.0% in 2024 and is projected to increase to 18.8% by 2028.
- Additionally, the average revenue per user (ARPU) is expected to be US$132.40.
- In a global comparison, United States is anticipated to generate the highest revenue in the Restaurant Delivery market, with an estimated amount of US$36.95bn in 2024.
- Notably, South Korea is expected to have the highest user penetration rate in the Restaurant Delivery market, with a projected rate of 53.5%.
- In China, the restaurant delivery market is booming with the rise of online platforms like Meituan Dianping and Ele.me, offering convenient and fast food delivery services to consumers.
- Key regions:
- Asia,
- Europe,
- South Korea,
- Germany,
- China
Definition:
The Restaurant Delivery market includes the delivery of meals carried out directly by the restaurants. The order may be made via platforms (e.g. Delivery Hero, Just Eat) or directly through a restaurant website (e.g. Domino's). The aggregation services collect the menus of independent restaurants and specialized delivery services. In other words, they merely lay the technical foundation for the searchability of restaurants and the processing of transactions. The restaurant itself takes care of the delivery process.Additional Information:
Revenue includes the gross merchandise value (GMV), defined as the total sales dollar value for merchandise/food sold through the Online Food Delivery marketplace. User and revenue figures represent B2C services.In-Scope
- Meals ordered online which are directly delivered by the restaurant, no matter if ordered via a platform (e.g. Delivery Hero) or a restaurant website (e.g. Domino's)
- Online orders that are picked up in the restaurant
Out-Of-Scope
- Phone orders
- Online meal order and delivery both carried out by a platform (e.g. Deliveroo)
- Deliveries of non-processed or non-prepared food
