Meal Delivery - Bulgaria
Bulgaria- In 2024, the projected revenue in the Meal Delivery market in Bulgaria is expected to reach US$80.09m.
- This market is anticipated to show an annual growth rate (CAGR 2024-2028) of 9.06%, resulting in a projected market volume of US$113.30m by 2028.
- In the Restaurant Deliverymarket in Bulgaria, the projected market volume is estimated to be US$64.95m in 2024.
- When compared globally, China is expected to generate the highest revenue, reaching US$182.90bn in 2024.
- The average revenue per user (ARPU) in the Meal Delivery market in Bulgaria is projected to be US$42.93 in 2024.
- The number of users in this market is expected to reach 2.4m users by 2028.
- The user penetration in the Meal Delivery market is anticipated to be at 27.7% in 2024.
- Meal delivery services in Bulgaria have experienced a surge in demand due to the convenience and time-saving benefits they offer to busy urban professionals.
Definition:
Meal Delivery is the online ordering and delivery of prepared meals by a restaurant or a platform for direct consumption. Orders are typically placed in an app or on a website. The delivery is handled by the platform enterprise (e.g. Deliveroo) or directly by the restaurant (e.g. Domino’s).Structure:
Meal Delivery contains the user and revenue development of two different delivery service solutions for prepared meals: (1) Restaurant Delivery and (2) Platform Delivery. The Restaurant Delivery market includes the delivery of meals carried out directly by the restaurants. The order may be made via platforms (e.g. Delivery Hero, Just Eat) or directly through a restaurant website (e.g. Domino's). The Platform Delivery market focuses on online delivery services that provide customers with meals from partner restaurants that do not necessarily have to offer food delivery themselves. In this case, the platform (e.g. Deliveroo) handles the delivery process.).Additional Information:
Revenue includes the gross merchandise value (GMV), defined as the total sales dollar value for merchandise/food sold through the Online Food Delivery marketplace. User and revenue figures represent B2C services.In-Scope
- Meals ordered online which are directly delivered by the restaurant, no matter if ordered via a platform (e.g. Delivery Hero) or a restaurant website (e.g. Domino's)
- Online meal order and delivery both carried out by a platform (e.g. Deliveroo)
- Online orders that are picked up in the restaurant
Out-Of-Scope
- Phone orders
- Deliveries of non-processed or non-prepared food (e.g. HelloFresh)
