Sport Events - France | Statista Market Forecast

Revenue in the Sport Events market is projected to reach US$465.90m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 2.03%, resulting in a projected market volume of US$504.90m by 2028.
In the Sport Events market, the number of users is expected to amount to 3.5m users by 2028.
User penetration will be 5.2% in 2024 and is expected to hit 5.3% by 2028.
The average revenue per user (ARPU) is expected to amount to US$135.10.
In global comparison, most revenue will be generated United States (US$16.43bn in 2024).
With a projected rate of 17.1%, the user penetration in the Sport Events market is highest Luxembourg.

Definition:

The Sports Events market consists of the sale of tickets for professional sporting events that are purchased via the Internet. Football, basketball, baseball and other ball sports, plus motorsports including Formula 1 and NASCAR, as well as golf, tennis, and similar sports, are included. The market covers the sale of digital tickets with QR codes and the purchase of paper tickets that are bought online and posted to an address or are available at a physical collection point. Users refer to the active ticket buyers, independent of the number of tickets purchased in one booking.

Additional Information

Data includes revenue figures in Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.

Online sale of tickets for professional sporting events such as football, basketball, baseball, motorsports etc.
Digital tickets with QR codes
Online purchased tickets that are posted to an address or printed at home
Online purchased paper tickets that are available at a physical collection point

Offline and telephone bookings / reservations
Tickets for non-sports related events
Event-related services such as catering etc.

The Sport Events market in France has been experiencing significant growth in recent years, driven by customer preferences for live sporting experiences and the country's rich sporting culture.

Customer preferences: French consumers have a strong affinity for sports and value the opportunity to witness live sporting events. Attending sports events allows them to immerse themselves in the excitement and atmosphere of the game, creating a sense of community and shared experience. Additionally, there is a growing trend of consumers seeking out unique and memorable experiences, and attending sports events provides an opportunity for this.

Trends in the market: One of the key trends in the Sport Events market in France is the increasing popularity of international sporting events. France has successfully hosted major sporting events such as the FIFA World Cup and the Tour de France, attracting both domestic and international spectators. This trend is expected to continue as France is set to host the 2024 Summer Olympics, further boosting the demand for sports events. Another trend in the market is the growing interest in niche sports. While traditional sports like football and rugby remain popular, there is a rising demand for sports such as cycling, tennis, and athletics. This can be attributed to the success of French athletes in these sports and the increased media coverage they receive. As a result, there has been an increase in the number of events and competitions dedicated to these niche sports.

Local special circumstances: France has a strong sporting culture, with a rich history of sporting achievements. The country has a passionate fan base for various sports, which contributes to the demand for sports events. Additionally, the infrastructure in France is well-developed, with modern stadiums and arenas that can accommodate large crowds. This allows for the smooth organization of sporting events and enhances the overall experience for spectators.

Underlying macroeconomic factors: The growth of the Sport Events market in France can be attributed to several macroeconomic factors. Firstly, the steady economic growth in the country has led to increased disposable income among consumers, allowing them to spend more on leisure activities such as attending sports events. Secondly, the tourism industry in France is thriving, with millions of international tourists visiting the country each year. Many of these tourists are sports enthusiasts who are interested in attending sporting events during their visit. This influx of tourists further drives the demand for sports events in France. In conclusion, the Sport Events market in France is experiencing growth due to customer preferences for live sporting experiences, the popularity of international sporting events, the increasing interest in niche sports, France's strong sporting culture, and the favorable macroeconomic factors. These factors combined create a conducive environment for the development of the Sport Events market in France.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

This report presents a comprehensive analysis and additional information on the Digital market, in a PDF format.

The coronavirus (COVID-19) pandemic that has swept across the globe in 2020 not only had a significant impact on public health, society, and the economy as a whole, it also wreaked havoc with the sporting calendar. In a bid to stem the spread of the virus, many professional and amateur leagues across all continents and sports took the unprecedented step to postpone or suspend their seasons on the advice of the CDC to avoid gatherings of large amounts of people.