Cinema Tickets - Ukraine

Ukraine

Highlights

Revenue in the Cinema Tickets market is projected to reach US$3.30m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 6.65%, resulting in a projected market volume of US$4.26m by 2028.
In the Cinema Tickets market, the number of users is expected to amount to 520.7k users by 2028.
User penetration will be 2.7% in 2024 and is expected to hit 2.8% by 2028.
The average revenue per user (ARPU) is expected to amount to US$8.91.
In global comparison, most revenue will be generated China (US$6.96bn in 2024).
With a projected rate of 22.8%, the user penetration in the Cinema Tickets market is highest Norway.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Cinema Tickets market in Ukraine has witnessed significant growth in recent years, driven by changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors.

Customer preferences: In recent years, there has been a shift in customer preferences towards experiential entertainment, with people seeking out unique and immersive experiences. This has led to an increased demand for cinema tickets as a form of entertainment. Additionally, the younger population in Ukraine has shown a growing interest in international movies and blockbusters, further boosting the demand for cinema tickets.

Trends in the market: One of the key trends in the cinema tickets market in Ukraine is the rise of multiplexes and modern cinema complexes. These multiplexes offer a wide range of movie options, comfortable seating, and state-of-the-art technology, providing a superior movie-watching experience. This trend has attracted a larger audience and contributed to the growth of the cinema tickets market. Another trend in the market is the increasing popularity of online ticket booking platforms. With the widespread use of smartphones and internet access, customers now have the convenience of booking cinema tickets online. This has not only made the ticket booking process more efficient but has also allowed for better management of seating capacities and reduced the chances of overbooking.

Local special circumstances: Ukraine has a rich cultural heritage and a strong film industry. The country has produced several critically acclaimed movies that have gained international recognition. This has created a sense of pride among the local population and has contributed to the growing interest in cinema. Additionally, the Ukrainian government has been actively promoting the local film industry, which has further stimulated the demand for cinema tickets.

Underlying macroeconomic factors: The improving economic conditions in Ukraine have also played a role in the growth of the cinema tickets market. As disposable incomes have increased, people have more spending power and are willing to allocate a portion of their budget towards entertainment. This has resulted in higher ticket sales and overall market growth. Furthermore, the increasing urbanization and development of infrastructure in Ukraine have made cinemas more accessible to a larger population. The availability of cinemas in shopping malls and entertainment complexes has made it easier for people to access movies, contributing to the growth of the cinema tickets market. In conclusion, the Cinema Tickets market in Ukraine has experienced significant growth due to changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. The shift towards experiential entertainment, the rise of multiplexes, the popularity of online ticket booking platforms, the rich cultural heritage, and the improving economic conditions have all contributed to the growth of the cinema tickets market in Ukraine.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.