Market Insights Digital eServices Event Tickets

Cinema Tickets - Taiwan

Taiwan

Revenue in the Cinema Tickets market is projected to reach US$138.40m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 4.73%, resulting in a projected market volume of US$166.50m by 2028.
In the Cinema Tickets market, the number of users is expected to amount to 3.4m users by 2028.
User penetration will be 15.7% in 2024 and is expected to hit 15.7% by 2028.
The average revenue per user (ARPU) is expected to amount to US$41.03.
In global comparison, most revenue will be generated in China (US$6,963.00m in 2024).
With a projected rate of 22.8%, the user penetration in the Cinema Tickets market is highest in Norway.

Key regions: Europe, Asia, Japan, China, South Korea

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Analyst Opinion

The Cinema Tickets market in Taiwan has been experiencing significant growth in recent years.

Customer preferences: One of the main reasons for the growth in the Cinema Tickets market in Taiwan is the changing preferences of customers. With the increasing popularity of movies, more and more people are opting to watch films in theaters rather than at home. This shift in preference can be attributed to the immersive experience that theaters offer, with their large screens, high-quality sound systems, and comfortable seating. Additionally, the availability of a wide range of movie genres and the excitement of watching a film on the big screen contribute to the growing demand for cinema tickets in Taiwan.

Trends in the market: One of the key trends in the Cinema Tickets market in Taiwan is the rise of online ticket booking platforms. These platforms have made it easier for customers to purchase tickets in advance and secure their preferred seats. The convenience of online booking, coupled with the availability of various online payment options, has made it more convenient for customers to plan their movie outings. Furthermore, these platforms often offer discounts and promotions, attracting more customers to book their cinema tickets online. Another trend in the market is the increasing popularity of premium cinema experiences. In recent years, several cinema chains in Taiwan have introduced luxury theaters that offer enhanced viewing experiences, such as reclining seats, gourmet food options, and exclusive lounges. These premium theaters cater to customers who are willing to pay a higher price for a more luxurious movie-watching experience. The demand for these premium cinema experiences has been growing steadily, contributing to the overall growth of the Cinema Tickets market in Taiwan.

Local special circumstances: Taiwan has a vibrant film industry, with a significant number of local films being produced each year. This has led to a sense of national pride among Taiwanese audiences, who are eager to support and watch local films in theaters. The popularity of Taiwanese movies has contributed to the growth of the Cinema Tickets market in Taiwan, as audiences flock to theaters to watch the latest local releases. Additionally, Taiwan has a strong cinema culture, with many theaters hosting film festivals and special screenings. These events attract cinephiles and movie enthusiasts, further driving the demand for cinema tickets in the country. The presence of these cultural events and the enthusiasm of Taiwanese audiences for film contribute to the thriving Cinema Tickets market in Taiwan.

Underlying macroeconomic factors: The growth of the Cinema Tickets market in Taiwan can also be attributed to the country's strong economy and increasing disposable income. As the economy continues to grow, more people have the financial means to spend on leisure activities, including going to the movies. The rising disposable income has made cinema tickets more affordable for a larger segment of the population, leading to increased ticket sales. Furthermore, the tourism industry in Taiwan has been booming in recent years, with a significant increase in the number of international visitors. Tourists often include visits to cinemas as part of their itinerary, contributing to the overall demand for cinema tickets in Taiwan. The combination of a strong economy and a thriving tourism industry has created a favorable environment for the growth of the Cinema Tickets market in Taiwan.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.