Games Live Streaming - Australia
Australia- The Games Live Streaming market in Australia is projected to experience significant growth in the coming years.
- According to forecasts, the market is expected to generate a revenue of AU US$212.60m by 2024.
- This indicates a promising future for the industry in the country.
- Furthermore, the market is anticipated to exhibit a Compound Annual Growth Rate (CAGR) of 8.40% between 2024 and 2027, resulting in a projected market volume of AU US$270.90m by 2027.
- This growth trajectory demonstrates the increasing popularity and demand for games live streaming in Australia.
- In terms of user base, the number of users in the Games Live Streaming market is expected to reach 5.9m users by 2027.
- This indicates a significant rise in the adoption of games live streaming platforms among Australians.
- The user penetration rate, which measures the proportion of the population using games live streaming services, is projected to increase from 17.4% in 2024 to 21.4% by 2027.
- This suggests a growing acceptance and engagement with games live streaming among the Australian population.
- In comparison to other countries worldwide, China is expected to generate the highest revenue in the Games Live Streaming market, with a projected revenue of AU US$2.58bn in 2024.
- This highlights China's dominance in the global games live streaming industry.
- The average revenue per user (ARPU) in the Games Live Streaming market in Australia is projected to be AU US$45.80 in 2024.
- This metric indicates the average amount of revenue generated per user, showcasing the potential profitability of the market segment.
- Overall, the Games Live Streaming market in Australia is poised for substantial growth, driven by increasing revenue, user adoption, and user engagement.
- The popularity of games live streaming in Australia continues to rise, with an increasing number of viewers and creators engaging in the platform.
- Key regions:
- South Korea,
- France,
- Germany,
- India,
- United States
Definition:
Games live streaming refers to the practice of broadcasting video gameplay and commentary in real-time to an online audience. The market for games live streaming encompasses a wide range of platforms, services, and products, including streaming platforms.Additional Notes:
The market comprises revenues, users, average revenue per user, and penetration rates. Revenues are generated through advertising and consumer spending on subscriptions and gifts. Market numbers for eSports live streaming are also featured in the eSports market. Key players in the market are live streaming platforms, such as Twitch, Youtube Gaming or Facebook Gaming. For more information on the data displayed, use the info button right next to the boxes.In-Scope
- Live streaming advertising, such as ads on Twitch
- Consumer spending on platforms, such as subscriptions or donations to streamers on e.g. Twitch
- Sponsorships for special status of streamers, such as being a Twitch partnered streamer
- Live streaming of non-related gaming content, such as In Real Life content on Twitch, e.g. cooking
Out-Of-Scope
- Live streaming TV content, such as television streams
- Any form of live streams not provided on gaming streaming platforms (Twitch, YouTube Gaming, Facebook Gaming, etc.), such as Instagram or TikTok live streams
