Digital Treatment & Care - Benelux

The Digital Treatment & Care market in Benelux is expected to witness substantial growth in the coming years.
According to projections, the revenue is estimated to reach US$1.28bn by 2024.
Furthermore, the market is anticipated to display a steady annual growth rate (CAGR 2024-2029) of 10.08%, resulting in a projected market volume of US$2.08bn by 2029.
In terms of user penetration, it is predicted to be at 32.64% in 2024 and is expected to rise to 50.97% by 2029.
This indicates an increasing adoption of digital treatment and care solutions among the population in Benelux.
The average revenue per user (ARPU) is projected to be US$131.00, reflecting the value generated per user in the market.
On a global scale, United States is expected to generate the highest revenue in the Digital Treatment & Care market, amounting to US$29.91bn in 2024.
This demonstrates the dominance of the US market in terms of revenue generation.
In the Benelux region, the digital treatment and care market is thriving with innovative telemedicine solutions and a strong focus on patient-centric care.

Definition:

The Digital Treatment & Care market includes devices and apps that help users monitor and analyze lifestyle-related aspects and improve their overall health. It includes user and revenue trends for four categories: digital care management, connected Biosensors, and online pharmacies.

Structure:

The Digital Treatment & Care market is divided into four markets:

Connected Biosensors: Biosensors that collect information on a variety of health parameters and vital signs of an individual (blood pressure, temperature, blood glucose, weight) by reading or measuring this data and transmitting it via electrical signals.

Digital Care Management: Various apps that help users monitor/detect/analyze physical health conditions. Contraception and fertility apps provide users with guidelines on self-care, family planning, and birth control, raise their awareness, and offer monitoring functions. Medication checker apps provide users with useful dosage intake guidelines, drug interaction information, and personal medication records.

Online Pharmacies: Over-the-counter medicine that can be purchased without a medical prescription through online sales channels. The market comprises analgesics, cold and cough medication, digestives and intestinal remedies, skin treatment products, and vitamins and minerals.

Digital Therapeutics (DTx): Software-based therapeutic interventions that deliver evidence-based therapeutic content to patients to prevent, manage, or treat a medical condition. DTx can be used to treat a wide range of conditions, including chronic diseases, mental health disorders, and substance use disorders.

Additional Information:

The digital care management user base includes paying and non-paying customers. The revenue figures only include revenues generated from paid apps offering premium options and from in-app purchases; revenues from app downloads and advertising are not included. The data only reflects B2C revenues; B2B and C2C revenues are not covered.

Contraception and fertility apps
Medication checker apps
Smart blood pressure meters
Smart thermometers
Smart glucose meters
Natural and synthetic agents
Analgesics (e.g., aspirin, paracetamol)
Cough and cold remedies (e.g., Vicks VapoRub)
Vitamins and minerals
Skin treatment products
Care phones/social alarms

Health tracking devices
Fitness apps
Sleeping apps
Mood improvement apps
Health tracking apps
Fitness wearables
Fitness apps
Motion trackers

The Digital Treatment & Care market in Benelux is experiencing significant growth and development, with various sub-markets such as contraception/fertility apps, medication checker apps, online pharmacy, smart thermometers, smart blood glucose meters, smart blood pressure meters, and social alarms gaining traction in the region.

Customer preferences: Customers in Benelux are increasingly turning to digital solutions for their healthcare needs, seeking convenience, accessibility, and personalized treatment options. The demand for digital treatment and care services is being driven by tech-savvy consumers who value the ability to monitor their health metrics, access medication information, and receive virtual medical consultations.

Trends in the market: In Benelux, there is a noticeable trend towards the adoption of smart health devices such as smart thermometers, blood glucose meters, and blood pressure meters. These devices offer users the ability to track their health data in real-time and share it with healthcare providers for better monitoring and management of chronic conditions. Additionally, the popularity of contraception/fertility apps is on the rise as more individuals seek non-invasive methods for family planning.

Local special circumstances: One of the key factors influencing the Digital Treatment & Care market in Benelux is the region's strong focus on healthcare innovation and technology. Countries like Belgium, the Netherlands, and Luxembourg have well-established digital infrastructure and a high level of internet penetration, making it easier for digital health solutions to reach a wide audience. Moreover, the regulatory environment in Benelux is conducive to the growth of digital healthcare services, with clear guidelines in place to ensure data privacy and security for consumers.

Underlying macroeconomic factors: The growing aging population in Benelux, coupled with the increasing prevalence of chronic diseases, is driving the demand for digital treatment and care solutions in the region. As healthcare costs continue to rise, both consumers and healthcare providers are looking for cost-effective ways to manage health conditions and improve patient outcomes. The Digital Treatment & Care market in Benelux is poised for further expansion as technology continues to play a crucial role in transforming the healthcare landscape.

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenues and user data of relevant mobile applications and consumer electronics companies.

Modeling approach / Market size:

Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, population, internet penetration, smartphone penetration, consumer spending, and healthcare spending. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Digital market, in a PDF format.