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Action Figures - Nepal

Nepal
  • In 2024, Nepal's revenue in the Action Figures market reaches US$3.5m.
  • It is projected to experience an annual growth rate of 1.81% (CAGR 2024-2029).
  • When compared to other countries worldwide, United States generates the highest revenue in this market, totaling US$3.4bn in 2024.
  • Taking into account the total population, in Nepal generates per person revenues of US$0.11 in 2024.
  • Despite being a small market, Nepal has a growing demand for action figures, with collectors and enthusiasts driving the trend.

Definition:

Action figures are poseable figurines or dolls representing characters from various media, including but not limited to movies, television shows, comics, video games, and anime. These figures are typically made of plastic and feature movable joints, allowing for different poses and interactions. Action figures serve as collectibles and toys, appealing to fans and enthusiasts who wish to own representations of their favorite characters. The action figure market is driven by consumer interest in pop culture, fan merchandise, and the desire to engage in imaginative play.

Additional Information:

The market comprises revenue and average revenue per capita. Figures are generated through both online and offline sales channels and include spending by consumers (B2C). Key players in the action figure industry include companies like Hasbro, Mattel, and NECA (National Entertainment Collectibles Association). These companies produce action figures based on popular franchises, leveraging brand recognition, partnerships, and marketing strategies to reach their target audience. For more information on the data displayed, use the info button right next to the boxes.

In-Scope

  • Movie & comic figures, such as characters from Star Wars, Marvel Cinematic Universe, and Game of Thrones
  • Anime & manga figures, such as Dragon Ball Z, Naruto, and One Piece
  • Video game figures, such as Fortnite, Overwatch, and Assassin's Creed
  • Collectible & customizable figures, such as Funko Pop!

Out-Of-Scope

  • Dolls, such as Barbie, Monster High dolls, or American Girl
  • Miniatures, such as Warhammer or Dungeons & Dragons miniatures produced by WizKids
  • Die-cast vehicles such as Hot Wheels, Matchbox, and Maisto

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Jul 2024

Source: Statista Market Insights

Most recent update: Jul 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Jul 2024

Source: Statista Market Insights

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on consumer spending on goods people buy for their leisure activities and hobbies.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use in-house market research, national statistical offices, international institutions, trade associations, third-party studies, and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and household number. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, exponential trend smoothing is well suited for forecasting the Toys & Hobby market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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