Security - China

  • China
  • Revenue in the Security market is projected to reach US$4.9bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 11.38%, resulting in a projected market volume of US$8.4bn by 2029.
  • In the Security market, the number of active households is expected to amount to 344.2m users by 2029.
  • Household penetration will be 60.0% in 2024 and is expected to hit 69.2% by 2029.
  • The average revenue per installed Smart Home currently is expected to amount to US$12.98.
 
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Analyst Opinion

The Security market in China has been experiencing significant growth in recent years, driven by customer preferences for advanced security solutions, increasing awareness of security threats, and favorable government policies. Customer preferences in the Security market in China have shifted towards more sophisticated and integrated security solutions.

With the rise of smart cities and the Internet of Things (IoT), there is a growing demand for technologies such as video surveillance, access control systems, and biometric identification systems. Customers are looking for solutions that can provide real-time monitoring, remote access, and intelligent analytics to enhance security and improve operational efficiency. Additionally, there is a rising interest in cloud-based security solutions, as they offer scalability, flexibility, and cost-effectiveness.

Trends in the Security market in China include the adoption of artificial intelligence (AI) and machine learning technologies. AI-powered video analytics and facial recognition systems are being widely deployed in various sectors, including public safety, transportation, and retail. These technologies enable real-time threat detection, behavior analysis, and predictive analytics, enhancing the overall security posture of organizations.

Furthermore, the integration of security systems with other smart devices and platforms is becoming increasingly common, enabling seamless data sharing and interoperability. Local special circumstances in China have also contributed to the development of the Security market. The country has witnessed rapid urbanization and industrialization, leading to a growing need for security solutions to protect people, assets, and critical infrastructure.

Moreover, the increasing number of high-profile security incidents and cyber threats has raised public awareness about the importance of security measures. This has resulted in higher demand for advanced security technologies and services. Underlying macroeconomic factors have played a crucial role in the growth of the Security market in China.

The country's strong economic performance and rising disposable incomes have fueled consumer spending on security products and services. Additionally, the Chinese government has implemented favorable policies to promote the development of the security industry, including tax incentives, subsidies, and regulations on security standards. These initiatives have attracted domestic and foreign investments, stimulating innovation and competition in the market.

In conclusion, the Security market in China is experiencing robust growth due to customer preferences for advanced security solutions, the adoption of AI and machine learning technologies, local special circumstances such as urbanization and increasing security threats, and underlying macroeconomic factors such as strong economic growth and government support. As the market continues to evolve, it is expected that the demand for integrated and intelligent security solutions will further increase, presenting opportunities for both domestic and international players in the industry.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market category. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting innovative products due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated once a year, in case market dynamics change we do more frequent updates.

Overview

  • Revenue
  • Product Types
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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