Home Entertainment - Bulgaria
Bulgaria- Revenue in the Home Entertainment market is projected to reach US$9.7m in 2024.
- Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 8.96%, resulting in a projected market volume of US$14.9m by 2029.
- In the Home Entertainment market, the number of active households is expected to amount to 276.5k users by 2029.
- Household penetration will be 5.5% in 2024 and is expected to hit 9.6% by 2029.
- The average revenue per installed Smart Home currently is expected to amount to US$61.00.
Definition:
Home Entertainmentmarket comprises the sale of products for multi-room entertainment (e.g., sound systems) as well as connected remote controls and streaming devices (e.g., Amazon Fire TV stick, Google Chromecast).
General, freely programmable buttons and switches (see Control & Connectivity) or light bulbs for different lighting scenarios (see Comfort & Lighting) are not included. Smart TVs are also not considered here because their functions are, in most cases, not directly controlled via the Internet but networking is primarily used for the retrieval of media content.
Additional Information:
The market comprises revenue, average revenue per smart home, number of smart homes so as the household penetration rate by smart home, and key players. Figures are generated through both online and offline sales channels and include exclusive spending by consumers (B2C). Market leaders include Amazon, Google, Harman Kardon, Samsung, Bose, and other brands renowned for their innovation, brand recognition, and expansive distribution channels within their respective categories. For more information on the data displayed, use the info button right next to the boxes.
In-Scope
- Digitally connected and controlled devices for entertainment purposes
- Various multiroom entertainment systems (audio and/or video) with a primary focus on entertainment (e.g., Juke 6& 8, Sonos Era 100 Arc 5.1 Heimkino Set)
- Streaming devices (e.g., Amazon Fire TV stick, Google Chromecast)
- Entertainment remotes
Out-Of-Scope
- Classical entertainment devices without smart home connection
- Smart TVs and receivers without smart home integration
- Smart speakers with a primary focus on Control & Connectivity (Amazon Echo, Google Home etc.)
- B2B/C2C sales of any kind (e.g. to hotels or office buildings)
