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Soft Drinks - Israel

Israel
  • Revenue, at home (e.g., revenue generated in supermarkets and convenience stores) in the Soft Drinks market amounts to US$1.35bn in 2024.
  • Revenue, out-of-home (e.g., revenue generated in restaurants and bars) amounts to US$1.09bn in 2024.
  • Revenue, combined amounts to US$2.45bn in 2024.
  • The revenue, at home is expected to grow annually by 2.88% (CAGR 2024-2029).
  • In global comparison, most revenue, at home is generated United States (US$114bn in 2024).
  • In relation to total population figures, the average revenue per capita, at home of US$145.20 are generated in 2024.
  • In the Soft Drinks market, volume, at home is expected to amount to 471.90m L by 2024.
  • Volume, out-of-home is expected to amount to 47.13m L in 2024.
  • Volume, combined is expected to amount to 519.00m L in 2024.
  • The Soft Drinks market is expected to show a volume growth, at home of 1.4% in 2025.0.
  • The average volume per person, at home in the Soft Drinks market is expected to amount to 50.68L in 2024.

Definition:

The market Soft Drinks covers varieties of prepared water-based beverages to which flavoring additives (sugar or sweeteners, aromas etc.) have been added. These include cola drinks and lemonades, but also energy drinks, fruit nectars and soft drinks with fruit juice content, as well as value-added or flavored water. Coffee and tea-based drinks are not included.

Structure:

The Soft Drinks market is structured into 3 markets:

  • Carbonated Soft Drinks denote all artificially sweetened and carbonated Non-Alcoholic Drinks.
  • Non-Carbonated Soft Drinks contain non-alcoholic liquid refreshment beverages that are not artificially carbonated.
  • Energy & Sports Drinks include energy drinks and sports drinks, providing functional benefits such as mental and physical stimulation.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to a country’s or region’s whole population.

The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Key players include The Coca-Cola Company, PepsiCo, Suntory, Red Bull, and Keurig Dr Pepper.

In-Scope

  • Carbonated Soft Drinks (Cola, Lemonade etc.)
  • Non-Carbonated Soft Drinks (nectars, value-added or flavoured water etc.)
  • Energy & Sports Drinks

Out-Of-Scope

  • Hot Drinks
  • Powdered drink mixes and syrups (e.g. Post-Mix Drinks)
Soft Drinks: market data & analysis - Cover

Market Insights report

Soft Drinks: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Price

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Demographics

    Most recent update: Mar 2024

    Sources: Statista Market Insights, Statista Consumer Insights Global

    Key Players

    Most recent update: Apr 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: May 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Soft Drinks market in Israel has been experiencing significant growth in recent years.

    Customer preferences:
    Israeli consumers have shown a growing preference for healthier beverage options, which has led to an increased demand for natural and low-sugar soft drinks. This shift in consumer preferences can be attributed to a global trend towards healthier lifestyles and a greater awareness of the negative health impacts of sugary beverages. As a result, soft drink companies in Israel have been introducing new product lines that cater to these preferences, such as natural fruit juices, flavored water, and low-calorie sodas.

    Trends in the market:
    One of the key trends in the Soft Drinks market in Israel is the rise of functional beverages. These are drinks that offer additional health benefits beyond hydration, such as enhanced energy, improved digestion, or immune support. Functional beverages have gained popularity among health-conscious consumers who are looking for beverages that can contribute to their overall well-being. Soft drink companies in Israel have responded to this trend by introducing a wide range of functional beverages, including probiotic drinks, vitamin-infused waters, and herbal teas. Another trend in the market is the growing popularity of premium soft drinks. Israeli consumers are increasingly willing to pay a premium price for soft drinks that offer unique flavors, high-quality ingredients, and a more sophisticated drinking experience. This trend can be attributed to the rising disposable income of Israeli consumers and their willingness to indulge in premium products. Soft drink companies in Israel have capitalized on this trend by launching premium soft drink brands and expanding their product portfolios to include more upscale options.

    Local special circumstances:
    One of the unique aspects of the Soft Drinks market in Israel is the country's diverse population. Israel is home to a mix of different ethnic and religious groups, each with its own dietary preferences and restrictions. This diversity has created a demand for a wide variety of soft drink options that cater to different cultural and religious needs. Soft drink companies in Israel have responded to this demand by offering a range of products that are kosher, halal, and suitable for different dietary requirements.

    Underlying macroeconomic factors:
    The Soft Drinks market in Israel has also been influenced by macroeconomic factors such as population growth, urbanization, and changing lifestyles. Israel has a growing population, particularly in urban areas, which has resulted in an increased demand for convenience products, including soft drinks. Additionally, as more Israelis adopt busy and fast-paced lifestyles, there is a greater demand for on-the-go beverages that can be consumed easily while commuting or at work. Soft drink companies in Israel have capitalized on these trends by offering a wide range of convenient packaging options, such as single-serve bottles and cans, as well as expanding their distribution networks to reach more consumers in urban areas. In conclusion, the Soft Drinks market in Israel has been driven by changing customer preferences for healthier and more premium beverage options, as well as the unique cultural and religious needs of the diverse population. The market has also been influenced by macroeconomic factors such as population growth and changing lifestyles. Soft drink companies in Israel have responded to these trends by introducing new product lines, expanding their portfolios, and adapting their marketing strategies to cater to the evolving needs of Israeli consumers.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

    Modeling approach:

    Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

    Consumer

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    Soft Drinks: market data & analysis - BackgroundSoft Drinks: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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