Home & Laundry Care - Suriname | Statista Market Forecast

Suriname's Home & Laundry Care market is projected to generate a revenue of US$17.02m in 2024.
This market is expected to experience an annual growth rate of 6.38% (CAGR 2024-2029).
The largest segment within this market is Laundry Care, which is estimated to have a market volume of US$7.90m in 2024.
When compared globally, United States leads in revenue generation with an estimated US$32bn in 2024.
Taking into account Suriname's population figures, the per person revenue in 2024 is US$27.07.
Furthermore, online sales are projected to contribute 4.7% of the total revenue in the Home & Laundry Care market by 2024.
Suriname's home & laundry care market is experiencing a surge in demand for eco-friendly and sustainable products.

Definition:

The Home & Laundry Care market covers cleaning products used for private households. This market only takes into account consumable detergents for use in private households (B2C). Auxiliary cleaning equipment (e.g., mops and brooms) are not included. Professional products for industry use or household cleaning services (B2B) have also not been included.

Structure:

Home & Laundry consists of 4 different markets:

The Laundry Care covers all detergents purchased by consumers that are intended for the care of textiles in the form of powder, tabs, or liquids.
The Household market covers all consumer products used for the cleaning of surfaces, windows, and toilets.
The Dishwashing Detergents cover cleaning products used for washing up and cleaning dishes and cutlery. Both detergents for dishwashers and hand dishwashing detergents in liquid, powder, or tab form are included in this market.
The Polishes, Room Scents & Insecticides cover several specialty cleaning products for narrowly defined niche uses. The market includes polishes for shoes, floor, furniture, and coach care, along with room deodorants and household insecticides..

Additional Information:

The market comprises revenue, average revenue per capita, sales channel. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). For more information on the displayed data, click the info button on the right side of each box.

Laundry detergents
Household cleaners
Dishwashing detergents
Specialty products (polishes, room scents, household insecticides)
Cleaning products for private consumers (B2C)

Cleaning equipment (e.g. mops or cleaning cloths)
Cleaning services (laundry services, house cleaning)
Professional products for bulk consumers (B2B)

The Home & Laundry Care market in Suriname is witnessing considerable growth, fueled by factors such as rising disposable incomes, increasing consumer awareness of hygiene, and a growing preference for eco-friendly products, enhancing overall market dynamics.

Customer preferences: In Suriname, consumers are gravitating towards sustainable home and laundry care products, reflecting a broader global trend towards environmental consciousness. This shift is particularly pronounced among younger demographics, who prioritize eco-friendly brands that align with their values. Additionally, the influence of social media is prompting a desire for innovative, aesthetically pleasing packaging and products that enhance home aesthetics. As urbanization continues, busy lifestyles also lead to increased demand for efficient and multi-functional cleaning solutions, resonating with convenience-seeking consumers.

Trends in the market: In Suriname, the Home & Laundry Care market is experiencing a notable shift towards eco-friendly products, as consumers increasingly prioritize sustainability in their purchasing decisions. This trend is especially evident among younger generations, who are more inclined to support brands that demonstrate environmental responsibility. Moreover, social media's impact is fostering a demand for visually appealing packaging that complements modern home aesthetics. As urban lifestyles become more hectic, there is a growing preference for efficient, multi-functional cleaning solutions, prompting companies to innovate and cater to the needs of convenience-driven consumers.

Local special circumstances: In Suriname, the Home & Laundry Care market is influenced by the country's diverse cultural heritage, which shapes consumer preferences for specific scents and ingredients in cleaning products. The prevalence of tropical climates also drives the demand for products that effectively combat humidity and mold. Additionally, regulatory efforts aimed at reducing environmental impact are encouraging local manufacturers to adopt sustainable practices. The limited access to imported goods further fuels interest in locally sourced eco-friendly alternatives, enhancing community support for indigenous brands.

Underlying macroeconomic factors: The Home & Laundry Care market in Suriname is significantly impacted by macroeconomic factors such as inflation rates, consumer purchasing power, and currency stability. Economic growth trends, including GDP fluctuations, influence disposable income levels, thereby affecting spending on home care products. Fiscal policies aimed at promoting local manufacturing and sustainability initiatives further contribute to the market’s dynamics. Additionally, global supply chain disruptions can affect the availability and pricing of imported goods, leading consumers to seek out local, eco-friendly alternatives. Overall, these economic indicators shape consumer preferences and drive demand within the sector.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on home and laundry care products. The market encompasses cleaning products designed for private households, including laundry care, household cleaners, dishwashing detergents, and polishes, room scents & insecticides.

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, international institutions, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and consumer spending. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, regression analysis and Monte Carlo simulations are particularly suited for forecasting in the Home and Laundry Care market, due to the unpredictable variability and complex dynamics in consumer behavior and product adoption. The main drivers are GDP and consumer spending.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice per year in case market dynamics change.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Consumers’ interest in cleaning supplies has kept on growing in the last few years. As awareness on the importance of good hygiene practices increases, so does the revenue of the global home and laundry care market, which was estimated to add up to nearly 200 billion U.S. dollars in 2024 and to grow to over 230 billion U.S. dollars by 2029. The United States is the leading region in the market, having recorded over 30 billion U.S. dollars in revenues as of 2023, followed by China and India.