Definition:
The Home Decor segment includes a variety of accessories and furnishings used to make a space more aesthetically appealing. Items in this segment can be found in virtually every room within the home and are typically used to showcase one’s unique style and creativity.
Structure:
The Home Decor segment is divided into four subsegments:
Additional Information:
The Home Decor segment consists of revenue and average revenue per capita data. Per capita figures consider the whole population. This segment includes only business to consumer (B2C) sales. Business to business (B2B) sales (e. g., furniture for coffee shops, offices, etc.) are excluded in the figures shown. For more information on the displayed data, click the info button on the right-hand side of each box. In terms of key players in the furniture market, IKEA is the leading furniture company; however, with the rise of eCommerce, players such as Wayfair are gaining ground.
Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Nov 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Nov 2024
Source: Statista Market Insights
Most recent update: Mar 2024
Source: Statista Company Insights
Most recent update: Oct 2024
Source: Statista Market Insights
Most recent update: Nov 2024
Source: Statista Market Insights
The Home Décor market in Guinea has been experiencing significant growth in recent years, driven by changing customer preferences and local special circumstances.
Customer preferences: In Guinea, customers are increasingly seeking out unique and personalized home décor items that reflect their individual style and taste. This shift in preferences has led to a rise in demand for handmade and artisanal products, as well as a growing interest in sustainable and eco-friendly materials. Customers are also placing a greater emphasis on functionality and practicality, with multi-purpose furniture and storage solutions becoming more popular.
Trends in the market: One of the key trends in the Home Décor market in Guinea is the growing popularity of traditional and ethnic designs. Customers are embracing their cultural heritage and incorporating traditional patterns, motifs, and materials into their home décor. This trend is also reflected in the use of natural materials such as wood, rattan, and clay, which add a touch of authenticity and warmth to the living spaces. Another trend in the market is the increasing demand for smart home technology and automation. Customers are looking for innovative and convenient solutions that enhance their living experience, such as smart lighting systems, automated blinds, and voice-controlled assistants. This trend is driven by the desire for convenience, energy efficiency, and the integration of technology into everyday life.
Local special circumstances: Guinea's rich cultural heritage and diverse artisanal traditions contribute to the unique offerings in the Home Décor market. Local craftsmen and artisans create beautiful handcrafted items using traditional techniques and materials, which appeal to both domestic and international customers. This has led to the growth of a vibrant and thriving artisanal sector, providing employment opportunities and supporting local economic development.
Underlying macroeconomic factors: The growth of the Home Décor market in Guinea is also influenced by underlying macroeconomic factors. The country's improving economic conditions, rising disposable incomes, and expanding middle class have contributed to increased consumer spending on home décor. Additionally, urbanization and the growing housing market have created a demand for furniture and home accessories. In conclusion, the Home Décor market in Guinea is experiencing growth due to changing customer preferences, including a desire for unique and personalized items, traditional and ethnic designs, and smart home technology. Local special circumstances, such as the rich artisanal traditions and cultural heritage, further contribute to the market's development. The underlying macroeconomic factors, including improving economic conditions and urbanization, also play a significant role in driving the growth of the market.
Data coverage:
Data encompasses B2C enterprises. Figures are based on home furnishings and furniture found in every room of the home. This market is categorized by the room where the furniture is likely to be used and consists of the following: Living Room, Bedroom, Kitchen & Dining room, Outdoor, Home Office, and Baby & Children's Furniture. The Furniture market also includes Lamps and Lighting and Home Décor because the furnishings and accessories within these categories are not specific to any room.Modeling approach / Market size:
Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as consumer spending and GDP. This data helps us to estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing is well suited for forecasting the Furniture market with a projected steady growth. The main drivers are furniture and furnishings, carpets and other floor coverings, and consumer spending per capita.Additional Notes:
The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Sep 2024
Source: Statista Market Insights