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Home Décor - Croatia

Croatia
  • In Croatia, the revenue in the Home Décor market Segment reached US$89.94m in 2024.
  • It is projected to experience an annual growth rate of 3.60% (CAGR 2024-2029).
  • When compared globally, United States generates the highest revenue with US$35bn in 2024.
  • Considering the total population, the per person revenue in Croatia amounts to US$22.56 in 2024.
  • Croatia's home décor market is embracing traditional Mediterranean designs with a modern twist, reflecting the country's rich cultural heritage.

Definition:

The Home Decor segment includes a variety of accessories and furnishings used to make a space more aesthetically appealing. Items in this segment can be found in virtually every room within the home and are typically used to showcase one’s unique style and creativity.

Structure:

The Home Decor segment is divided into four subsegments:

  • The Decorations subsegment refers to a variety of decorative items that are used to enhance the aesthetics of indoor spaces, such as wall art, decorative objects, vases, and sculptures
  • The Carpets & Rugs subsegment refers to products designed to cover and enhance the flooring of indoor spaces. These products range from large area rugs to small accent rugs, and are available in a variety of materials, colors, patterns, and textures, providing both functional and aesthetic value to the space.
  • The Candles subsegment covers decorative and aromatic wax-based products that are commonly used to provide mood lighting and fragrance to indoor spaces.
  • The Curtains & Blinds subsegment includes products designed to cover windows and regulate the amount of light that enters a room. This segment encompasses a wide range of styles and materials, from traditional drapes and blinds to modern shades and screens.

Additional Information:

The Home Decor segment consists of revenue and average revenue per capita data. Per capita figures consider the whole population. This segment includes only business to consumer (B2C) sales. Business to business (B2B) sales (e. g., furniture for coffee shops, offices, etc.) are excluded in the figures shown. For more information on the displayed data, click the info button on the right-hand side of each box. In terms of key players in the furniture market, IKEA is the leading furniture company; however, with the rise of eCommerce, players such as Wayfair are gaining ground.

In-Scope

  • Candles
  • Curtains
  • Carpets & Rugs
  • Decorative Accessories

Out-Of-Scope

  • Flameless & Floating Candles
  • Shower Curtains
  • Smart Blinds
  • Clocks
  • Plants
  • Mirrors
Home Décor: market data & analysis - Cover

Market Insight report

Home Décor: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Company Insights

    Sales Channels

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Home Décor market in Croatia has been experiencing steady growth in recent years, driven by changing customer preferences, emerging trends in the market, and local special circumstances.

    Customer preferences:
    in the Home Décor market in Croatia have shifted towards more modern and minimalist designs. Customers are increasingly looking for functional and practical home décor items that also reflect their personal style. This shift is influenced by global trends in interior design, as well as the desire for a clean and clutter-free living space. Additionally, there is a growing demand for sustainable and eco-friendly home décor products, as customers become more conscious of their environmental impact.

    Trends in the market:
    include the rise of online shopping for home décor products. With the increasing availability of e-commerce platforms and the convenience of online shopping, more customers are opting to purchase home décor items online. This trend is also driven by the wide variety of options available online, allowing customers to easily compare prices and find unique and niche products. In addition, there is a growing interest in diy home décor projects, as customers embrace their creativity and seek to personalize their living spaces.

    Local special circumstances:
    in Croatia also contribute to the development of the Home Décor market. Croatia is known for its rich cultural heritage and traditional craftsmanship, which is reflected in the demand for locally made home décor products. Customers appreciate the quality and uniqueness of handcrafted items, and there is a growing market for traditional Croatian home décor pieces. Furthermore, croatia's tourism industry plays a role in the Home Décor market, as tourists often seek to bring back souvenirs and unique items from their travels. Underlying macroeconomic factors also have an impact on the Home Décor market in Croatia. The country's improving economy and rising disposable incomes have led to increased consumer spending on home décor products. As people have more money to invest in their homes, they are willing to spend on high-quality and stylish home décor items. Additionally, the growing real estate market in Croatia, particularly in popular tourist destinations, has created a demand for home décor products as people seek to furnish and decorate their new properties. Overall, the Home Décor market in Croatia is developing in response to changing customer preferences, emerging trends, local special circumstances, and

    Underlying macroeconomic factors:
    . As customers increasingly prioritize modern and minimalist designs, online shopping, sustainability, and traditional craftsmanship, the market is expected to continue growing in the coming years.

    Methodology

    Data coverage:

    Data encompasses B2C enterprises. Figures are based on home furnishings and furniture found in every room of the home. This market is categorized by the room where the furniture is likely to be used and consists of the following: Living Room, Bedroom, Kitchen & Dining room, Outdoor, Home Office, and Baby & Children's Furniture. The Furniture market also includes Lamps and Lighting and Home Décor because the furnishings and accessories within these categories are not specific to any room.

    Modeling approach / Market size:

    Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as consumer spending and GDP. This data helps us to estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing is well suited for forecasting the Furniture market with a projected steady growth. The main drivers are furniture and furnishings, carpets and other floor coverings, and consumer spending per capita.

    Additional Notes:

    The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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    Home Décor: market data & analysis - BackgroundHome Décor: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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