Lawn & Garden - ASEAN | Statista Market Forecast

In 2024, the Lawn & Garden market in ASEAN is projected to generate a revenue of US$13.91bn.
It is anticipated to experience an annual growth rate of 4.86% (CAGR 2024-2029).
When compared globally, United States leads in terms of revenue generation, with a staggering US$133bn in 2024.
Looking at the population figures, the per person revenues in ASEAN are estimated to be US$20.12 in 2024.
In the ASEAN region, Thailand is experiencing a growing trend of urban gardening, with an increasing number of city dwellers cultivating plants and vegetables in small spaces.

Definition:

In the segment Lawn & Garden, the focus lies on products that help homeowners and landscapers create and maintain attractive and functional outdoor living spaces. Included in this segment are plants, gardening tools, gardening plant supplies, and outdoor power equipment. Outdoor accessories, such as umbrellas and sunshades, and outdoor storage, such as a garden house, as well as non-electric grills and garden décor are also part of the segment.

Additional Information:

The market consists of revenue and average revenue per capita data. Per capita figures take into account the whole population. This market includes only B2C (business to consumer) sales. B2B (business to business) sales (e. g., hardware for coffee shops, offices, etc.) are excluded. Outdoor lamps are not included in this segment but can be found in the Lamps & Lighting segment of the Furniture market. For more information on the displayed data, click the info button on the right hand side of each box.

Gardening tools & outdoor power equipment
Plants & gardening supplies
Outdoor storage
Non-electric grills and supplies
Garden décor

Outdoor & garden furniture
Outdoor lamps
Farm and ranch supplies
Aquatic plants

The DIY & Hardware Store Market in ASEAN nan is seeing minimal growth due to factors such as low consumer spending and limited demand for lawn & garden products. However, the convenience of online services is driving a slight increase in the market's growth rate.

Customer preferences: With the rise of urbanization and smaller living spaces in ASEAN, there is a growing demand for smaller and more compact gardening solutions in the Lawn & Garden Market within the DIY & Hardware Store Market. Consumers are looking for easy-to-use and space-saving products, such as vertical gardens and compact tools. Additionally, there is a growing interest in sustainable and eco-friendly gardening practices, with more consumers opting for organic seeds, composting, and eco-friendly pest control methods. This trend is influenced by the increasing awareness and importance placed on sustainability and environmentalism in the region.

Trends in the market: In ASEAN, the Lawn & Garden Market within the DIY & Hardware Store Market is experiencing a trend towards sustainable and eco-friendly gardening practices. Consumers are increasingly seeking out products and services that promote environmental responsibility, such as natural fertilizers and energy-efficient gardening tools. This trend is expected to continue as consumers become more conscious of their impact on the environment and seek ways to reduce it. Industry stakeholders should take note of this trend and invest in eco-friendly products to meet the growing demand. Furthermore, companies that prioritize sustainable practices and offer green solutions may gain a competitive advantage in the market.

Local special circumstances: In ASEAN, the Lawn & Garden Market within the DIY & Hardware Store Market is influenced by the diverse climate and geographical landscapes across the region. For example, in countries like Indonesia and the Philippines with a tropical climate, there is a high demand for gardening and outdoor activities, leading to a larger market for lawn and garden products. Furthermore, certain countries like Singapore and Myanmar have strict regulations on the use of pesticides and fertilizers, which can impact the types of products available in the market. The cultural and regulatory differences in ASEAN countries can greatly impact the demand and supply of lawn and garden products, making it a unique market compared to other regions.

Underlying macroeconomic factors: In the context of ASEAN's Lawn & Garden Market within the DIY & Hardware Store Market, macroeconomic factors play a crucial role in shaping market dynamics. The global economic landscape, national economic conditions, government fiscal policies, and other relevant financial indicators all have an impact on market growth. For instance, countries with stable economic policies, robust GDP growth, and strong consumer purchasing power are likely to see a higher demand for lawn and garden products, as consumers have more disposable income to spend on home improvement. On the other hand, countries facing economic challenges or downturns may see a decrease in market demand due to consumer budget constraints. Additionally, government interventions such as tax incentives or subsidies for the DIY & Hardware Store Market can also influence market growth and performance in the region.

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Gardening is becoming an increasingly popular pastime in the United States. The pandemic freed up a lot of spare time for many homeowners, allowing them to remodel and redecorate their homes and lawns. Not only has this led to an increase in home improvement projects, but also to a measurable growth of the garden equipment and plants market. In 2020, the combined sales of building materials and garden equipment grew by 14 percent compared to the year before, at more than 425 billion U.S. dollars. Similarly, that same year the market size of the plant and flower growing industry increased, recovering from a sales dip in 2019.