Beauty & Personal Care - Belarus

Belarus

The revenue generated in Belarus' Beauty & Personal Care market is projected to reach US$674.40m in 2024.
It is anticipated that the market will experience an annual growth rate of 2.98% (CAGR 2024-2029).
The largest segment within the market is Personal Care, which is expected to have a market volume of US$308.60m in 2024.
When compared globally, in the United States leads in revenue generation, with an estimated amount of US$100bn in 2024.
In terms of per capita income, in Belarus generates US$71.32 per person in 2024.
Furthermore, online sales are projected to contribute 14.3% of the total revenue in the Beauty & Personal Care market by 2024.
The demand for natural and organic beauty products is rapidly increasing in Belarus, as consumers prioritize sustainable and eco-friendly options.

Key regions: United States, Worldwide, India, Indonesia, Canada

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Analyst Opinion

The Beauty & Personal Care market is thriving and one of the fastest growing consumer markets, driven in particular by the Cosmetics and Skin Care segments. The main reason for this strong growth is the generational shift with young consumers entering the market. At the same time, this change is reinforced by social media, internationality, and eCommerce, which have a lasting effect on buying behavior when it comes to beauty products. Trends from all over the world are spreading and changing the daily beauty and care routine.