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Online Lottery - Hungary

Hungary
  • Revenue in the Online Lottery market is projected to reach US$333.20m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 5.64%, resulting in a projected market volume of US$438.30m by 2029.
  • In the Online Lottery market, the number of users is expected to amount to 129.4k users by 2029.
  • User penetration will be 1.0% in 2024 and is expected to hit 1.3% by 2029.
  • The average revenue per user (ARPU) is expected to amount to US$3.38k.
  • In global comparison, most revenue will be generated United States (US$4.39bn in 2024).
  • With a projected rate of 6.5%, the user penetration in the Online Lottery market is highest South Korea.

Definition:

The online lottery market refers to the segment of the online gambling industry that offers customers the opportunity to purchase tickets for various lotteries, including national and international lotteries, over the internet. Online lottery platforms allow customers to choose their numbers, purchase tickets, and check the results of lottery draws online.

Additional Information

Data includes revenue figures in Gross Gambling Revenue (GGR), which is the total amount of bets placed by customers minus the amount paid out in winnings, Users, average revenue per user (ARPU) and, user penetration rate. User and revenue figures represent B2C services.

In-Scope

  • Online lottery ticket sales for national and international lotteries such as Powerball, Mega Millions, and EuroMillions
  • Instant win games or scratch cards that can be played online
  • Online keno games, which are similar to lottery games.

Out-Of-Scope

  • Offline lottery ticket sales, such as those sold at physical stores or kiosks
  • Private or unlicensed lottery games
  • Betting on lottery outcomes rather than purchasing actual tickets
Online Gambling: market data & analysis - Cover

Market Insights report

Online Gambling: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Aug 2024

    Source: Statista Market Insights

    Most recent update: Aug 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Online Lottery market in Hungary is experiencing significant growth and development. Customer preferences are shifting towards online platforms for convenience and accessibility. The market is also being driven by various trends, such as the increasing popularity of mobile gaming and the emergence of new lottery games. Additionally, local special circumstances and underlying macroeconomic factors are contributing to the growth of the Online Lottery market in Hungary. Customer preferences in Hungary are favoring online lottery platforms over traditional brick-and-mortar outlets. This shift can be attributed to the convenience and accessibility offered by online platforms. Customers can easily participate in lottery games from the comfort of their own homes, eliminating the need to visit physical locations. The availability of online platforms also allows players to access a wider range of lottery games and participate in international lotteries, increasing their chances of winning big prizes. Trends in the Online Lottery market in Hungary are also contributing to its development. The increasing popularity of mobile gaming is driving the growth of online lottery platforms. With the widespread use of smartphones, players can easily access lottery games on their mobile devices, making it more convenient to participate in the lottery anytime and anywhere. This trend is expected to continue as mobile technology continues to advance. Another trend in the market is the emergence of new lottery games. Online platforms are constantly introducing innovative and exciting lottery games to attract customers. These new games often feature unique themes, interactive gameplay, and attractive prizes, making them more appealing to players. The introduction of new lottery games helps to keep the market fresh and encourages customer engagement. Local special circumstances in Hungary also contribute to the growth of the Online Lottery market. Hungary has a long history of lotteries and gambling, with a culture that is receptive to these activities. The government has also implemented regulations to ensure the legality and fairness of online lottery platforms, providing a safe and secure environment for players. These factors create a favorable environment for the growth of the Online Lottery market in Hungary. Underlying macroeconomic factors also play a role in the development of the Online Lottery market in Hungary. The country's strong economy and increasing disposable income levels provide individuals with more financial resources to participate in lottery games. Additionally, the growing popularity of online platforms and the increasing accessibility of the internet contribute to the expansion of the market. In conclusion, the Online Lottery market in Hungary is experiencing significant growth and development. Customer preferences are shifting towards online platforms for convenience and accessibility. The market is being driven by trends such as the increasing popularity of mobile gaming and the emergence of new lottery games. Local special circumstances and underlying macroeconomic factors also contribute to the growth of the market. Overall, the Online Lottery market in Hungary is expected to continue to expand in the coming years.

    Users

    Most recent update: Aug 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Aug 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services.

    Modeling approach:

    Market size is determined through a Top-Down approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., the Statista Consumer Insights Global survey), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP, number of internet users, and internet consumption.

    Forecasts:

    We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Data from the Statista Consumer Insights Global survey is reweighted for representativeness.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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