Statistics about Advertising & Marketing in Italy
Statistics
- Digital ad spend in Italy 2020-2021, by device
- Digital content and advertising market value Italy 2018-2024
- Facebook & Instagram CPM in Italy 2024
- Digital Market Outlook: banner advertising revenue in European countries 2022
- Digital media: digital average revenues in European countries 2015
- Healthcare ad spend on digital static display in Italy 2019-2021
- Italy: digital marketing staff number in digital companies 2018, by type
- Italy: share of marketers compensating influencers in the IM 2019
- Italy: online advertisers running ad campaigns 2018, by channel
- Italy: value of CPC of online ad campaigns in the insurance sector 2018, by city
- Italy: value of CPC of online ad campaigns in the real estate sector 2018, by city
- Digital advertising spending share Italy 2022, by industry
- Italy: online ad campaigns CPC value in the home furnishing sector 2018, by city
- Viewers who would rather consume ads than pay more for ad-free services Italy 2023
- Italy: distribution of digital out-of-home advertising market 2017, by format
- Italy: value of CPC of online ad campaigns in the marketing sector 2018, by city
- Italy: main investment sectors of digital companies 2018, by tool
- Programmatic ad spending in Italy 2014-2024
- Listeners who would rather consume ads than pay more for ad-free services Italy 2023
- Internet advertising spending in Italy 2019-2024
- Internet ad spend in Italy 2023, by format
- Digital ad spend growth in Italy 2023, by format
- Share of digital in ad spend in Italy 2016-2023
- Italy: firms outsourcing web social marketing 2018, by company size
- Italy: crucial factors in companies digital marketing in 2017
- Italy: viewability rate of video advertising 2018 , by platform
- Programmatic ad spend growth in Italy 2015-2024
- Italy: main reasons why influencers accept marketing projects 2019
- Italy: advertised posts on social network 2018, by category
- Italy: main parameters for selection of influencer in IM 2019
- Italy: main channels to look for influencers in marketing 2019
- User reaction to direct e-mail marketing in Italy 2019, by type of company
- Average opening rate of marketing e-mails in Italy 2019-2020
- Italy: leading beauty influencers on Instagram 2018
- Influencer marketing spending in Italy 2020-2023
- Click-to-open rate of newsletters in Italy 2020, by B2B industry
- Average click-through rate of marketing e-mails in Italy 2019-2020
- Objectives related to influencer marketing in Italy 2022
- Development of Instagram posts made by Italian influencers with brands 2023
- Development of Instagram influencer marketing interactions in Italy 2023
- Development of Instagram influencer marketing interactions per post in Italy 2023
- Click-to-open rate of DEM e-mails 2020 in Italy, by B2C industry
- Main drivers behind influencer choice among marketers in Italy 2022
- Data sourcing satisfaction among digital marketing professionals in Italy 2017
- Most popular Italian influencers on Instagram 2024
- Highest-paid Italian influencers on Instagram 2024
- Highest-paid Italian fashion influencers on Instagram 2023
- Budget allocated for influencer marketing by Italian companies 2019
- Engagement per post of leading food influencers on Instagram 2022
- Green influencers on Instagram in Italy 2022, by engagement rate
- Click-to-open rate of newsletters in Italy 2020, by B2C industry
- Italy: leading beauty influencers on YouTube 2020
- Click-to-open rate of DEM e-mails in Italy 2020, by B2B industry
- Average pay per post of influencers in Italy 2023, by platform
- Reasons why Italians follow influencers 2022
- Number of statements about automobiles in Italy 2019, by brand
- Italy: enterprises using social media from 2015 to 2017, by percentage
- Major obstacles in digital marketing development in Italy 2018-2019
- Italy: leading entertainment influencers on Instagram 2018
- Italy: rising entertainment influencers on Instagram 2019
- Italy: digital marketing actions in enterprises in 2017
- Italy: page views of the Fuorisalone website 2015-2017
- Customer reaction to direct email marketing in Italy 2019
- Italy: web sentiment associated to UniCredit and Facebook 2019
- Leading industries in sponsored content transparency in Italy 2022
- Click-through rate of newsletters in Italy 2020, by B2C industry
- Top marketing trends in Western Europe 2023
- E-mail marketing metrics in Italy 2021
- Italy: rising beauty influencers on YouTube 2020
- Influencer role in purchasing process in Italy 2022
- Opening rate of newsletters in Italy 2020, by B2B industry
- Opening rate of DEM e-mails in Italy 2020, by B2C industry
- Opening rate of DEM e-mails in Italy 2020, by B2B industry
- Click-through rate of DEM e-mails in Italy 2020, by B2B industry
- Click-through rate of DEM e-mails in Italy 2020, by B2C industry
- Click-through rate of newsletters in Italy 2020, by B2B industry
- Most popular Italian food influencers on Instagram 2023
- Planned influencer marketing campaigns in Italy 2019
- Reasons not to use influencer marketing among Italian companies 2019
- Influencer marketing effectiveness in Italy in February 2021
- Riising travel influencers on Instagram in Italy 2019
- Engagement per post of leading fashion influencers on Instagram in Italy 2022
- Leading travel influencers on Instagram in Italy 2019
- Top sectors for influencer marketing in Italy 2023
- Instagram users who appreciated sponsored content in Italy 2024
- Key reasons for dissatisfaction in influencer marketing campaigns in Italy 2019
- Number of posts by Italian influencers on diversity & social inclusion 2019-2020
- Major opportunities in programmatic marketing development in Italy 2019
- Channels used by Gen Z to acquire brand information in Italy 2021
- Frequency of consumers checking influencer profiles in Italy 2021
- Top ways in which AI elevates event marketing experience in Europe & the U.S. 2023
- Buying influencers- and celebrities-sponsored products in Italy 2019, by age group
- Opening rate of newsletters by industry in Italy 2020, by B2C sector
- Top reasons why AI is applied in event marketing in Europe & the U.S. 2023
- Influencer marketing spending in France 2017-2028
- Number of supernova creators in Italy 2022, by platform
- Engagement per post of rising fashion influencers on Instagram in Italy 2022
- Planned change in influencer marketing budgets in Italy 2023
- Top factors preventing the creation of influencer marketing campaigns in Italy 2023
- Share of marketing budgets spent on influencer marketing Italy 2023