Statistics about Advertising & Marketing in Italy
Statistics
- Italy: share of companies doing storytelling on Facebook 2017, by type
- Instagram users who appreciated sponsored content in Italy 2024
- Share of marketing budgets spent on influencer marketing Italy 2023
- Italy: mobile usage among Trip advisor users 2018, by type
- Italy: most successful brands in content marketing 2018
- Italy: most important factors in content marketing 2018
- Italy: social media usage among companies in the personal care industry 2017
- Italy: investments in influencer marketing campaigns among companies 2018
- Top ways in which AI elevates event marketing experience in Europe & the U.S. 2023
- Share of global consumers that purchased because of influencer recommendations 2022
- Influencer role in purchasing process in Italy 2022
- Reasons why Italians follow influencers 2022
- Italy: most risky video content for brand safety 2018, by type and device
- Reasons not to use influencer marketing among Italian companies 2019
- Share of marketers who created an influencer marketing campaign Italy 2023
- Italy: share of voice of Volkswagen on websites 2018, by website
- Top factors preventing the creation of influencer marketing campaigns in Italy 2023
- Top reasons why AI is applied in event marketing in Europe & the U.S. 2023
- Buying influencers- and celebrities-sponsored products in Italy 2019, by age group
- Buying influencers- and celebrities-sponsored products in Italy 2019, by macro-region
- Number of posts by Italian influencers on diversity & social inclusion 2019-2020
- Channels used by Gen Z to acquire brand information in Italy 2021
- Frequency of consumers checking influencer profiles in Italy 2021
- Influencer marketing effectiveness in Italy in February 2021
- Customer targeting tools used by Italian multichannel retailers 2020
- Instagram users who trusted the influencers they follow in Italy 2024
- Major obstacles in digital marketing development in Italy 2018-2019
- Attitudes towards management in B2B digital marketing strategies in Italy 2023
- Italy: digital marketing actions in enterprises in 2017
- Opinions about online business events in Italy in 2020
- Italy: page views of the Fuorisalone website 2015-2017
- Customer reaction to direct email marketing in Italy 2019
- Planned change in influencer marketing budgets in Italy 2023
- Italy: most risky display content for brand safety 2018, by type and device
- Buying influencers- and celebrities-sponsored products in Italy 2019, by gender
- Leading influencer types followed by consumers in Italy 2023
- Consumers who bought a product/service promoted by influencers Italy 2023
- Telecommunications ad spend on television in Italy 2019-2021
- Cinema industry advertising spending in Italy 2016-2025
- Advertising spending in Italy 2020-2023, by medium
- Cleaning products ad spend on television in Italy 2019-2021
- OOH advertising spending share in Italy 2001-2021
- TV industry advertising spending forecast in Italy 2020-2024
- Radio ad spending in Italy 2016-2025
- Finance ad spend on television in Italy 2019-2021
- Automotive ad spend on television in Italy 2019-2021
- Beverages ad spend on television in Italy 2019-2021
- Cinema advertising spending in Italy 2016-2025
- Entertainment & leisure ad spend on television in Italy 2019-2021
- Forecast out-of-home entertainment and media spending in Italy 2020-2024
- OOH ad spending in Italy 2016-2025, by platform
- Transport & tourism ad spend on television in Italy 2019-2021
- Furnishings ad spend on television in Italy 2019-2021
- Leisure products ad spend on television in Italy 2019-2021
- Italy: preferred media for DTS advertising 2018
- Italy: reasons for not measuring impact of DTS advertising 2018
- Radio industry advertising in Italy 2015-2019
- Industry, agriculture & property ad spend on television in Italy 2019-2021
- Business services ad spend on television in Italy 2019-2021
- TV advertising revenue of Rai's general-interest channels 2019-2021, by type
- IT ad spend on television in Italy 2019-2021
- Retail ad spend on television in Italy 2019-2021
- Italy: monthly magazine advertising revenue in January 2016-2017
- Number of advertising spaces in newspapers in Italy 2017-2020
- YoY percentage change in magazine advertising revenue in Italy 2019-2020
- Italy: weekly magazine advertising revenue 2016-2017, by segment
- Italy: magazine industry advertising spending 2017-2021, by category
- Italy: YoY growth in TV advertising revenues 2014-2017
- Magazines advertising revenues in Italy 2020, by type
- Distribution of TV ad spend in Italy by sales house January-August 2021
- Change in daily newspaper ad revenue in Italy 2021-2022
- Daily newspapers advertising revenues in Italy 2023 by type
- Daily newspaper advertising revenue in Italy 2017-2021
- Food ad spend on television in Italy 2019-2021
- TV ad spending in Italy 2019-2022
- Share of OOH advertising spending in Italy 2012-2015, by environment
- Italy: DTS share of retail advertising spend 2018 by industry
- Cosmetics & personal care ad spend on television in Italy 2019-2021
- Trade magazine ad spending in Italy 2016-2025, by platform
- Media & publishing ad spend on television in Italy 2019-2021
- Energy ad spend on television in Italy 2019-2021
- TV ad revenue in Italy 2019-2022, by broadcaster
- Apparel ad spend on television in Italy 2019-2021
- Institutions ad spend on television in Italy 2019-2021
- Healthcare ad spend on television in Italy 2019-2021
- Retail ad spend on radio in Italy 2019-2021
- Share of digital in OOH ad spending in Italy 2016-2025
- Energy ad spend on newspapers in Italy 2019-2021
- Furnishings ad spend on magazines in Italy 2019-2021
- Information technology ad spend on magazines in Italy 2019-2021
- Institutions ad spend on magazines in Italy 2019-2021
- Cosmetics & personal care ad spend on magazines in Italy 2019-2021
- Finance ad spend on magazines in Italy 2019-2021
- Food ad spend on magazines in Italy 2019-2021
- Transport & tourism ad spend on magazines in Italy 2019-2021
- Media & publishing ad spend on magazines in Italy 2019-2021
- Healthcare ad spend on magazines in Italy 2019-2021
- Cleaning products ad spend on magazines in Italy 2019-2021
- Telecommunications ad spend on magazines in Italy 2019-2021
- Leisure products ad spend on magazines in Italy 2019-2021