Video-on-demand ARPU in Italy 2027

Significant fluctuations are estimated for all segments over the forecast period for the arpu. In general, the indicator appears to exhibit a positive trend, with more segments showing increasing values rather than decreasing values until 2027. Among them, the segment Video Streaming (SVoD) attains the highest value throughout the entire period, reaching 97.23 U.S. dollars.

Find other insights concerning similar markets and segments, such as a comparison of average revenue per unit (ARPU) in the United Kingdom and a comparison of average revenue per unit (ARPU) in Spain.

The Statista Market Insights cover a broad range of additional markets.

Average revenue per user of the video-on-demand market in Italy from 2017 to 2027, by segment (in U.S. dollars)

Characteristic	Video Streaming (SVoD)	Video-on-Demand	Pay-per-View (TVoD)	Video Downloads (EST)	Advertising Video-on-Demand (AVOD)	Free ad-supported streaming TV (FAST)
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-
-	-	-	-	-	-	-

Download

Source

Show detailed source information?

Already a member?

Sources

Use Ask Statista Research Service

More information

Supplementary notes

Data provided by Statista Market Insights are estimates.

Digital Media is defined as audiovisual media contents and applications that are distributed directly over the internet. This includes digital video contents (e.g. movies, series and TV shows), digital music provided as download or internet-stream as well as digital games for different devices and electronically published content such as eBooks, eMagazines or ePapers.

Citation formats