This statistic displays consumers who are loyal to food and beverage brands in the United States as of June 2017, by generation. Some 95 percent of Generation X survey respondents stated that they are very or somewhat brand loyal when purchasing food and drinks.
Consumers who are loyal to food and beverage brands in the United States as of June 2017, by generation*
Characteristic
Share of respondents
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ICSC. (July 7, 2017). Consumers who are loyal to food and beverage brands in the United States as of June 2017, by generation* [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/942396/loyalty-to-food-and-beverage-brands-by-generation-us/
ICSC. "Consumers who are loyal to food and beverage brands in the United States as of June 2017, by generation*." Chart. July 7, 2017. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/942396/loyalty-to-food-and-beverage-brands-by-generation-us/
ICSC. (2017). Consumers who are loyal to food and beverage brands in the United States as of June 2017, by generation*. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/942396/loyalty-to-food-and-beverage-brands-by-generation-us/
ICSC. "Consumers Who Are Loyal to Food and Beverage Brands in The United States as of June 2017, by Generation*." Statista, Statista Inc., 7 Jul 2017, https://www.statista.com/statistics/942396/loyalty-to-food-and-beverage-brands-by-generation-us/
ICSC, Consumers who are loyal to food and beverage brands in the United States as of June 2017, by generation* Statista, https://www.statista.com/statistics/942396/loyalty-to-food-and-beverage-brands-by-generation-us/ (last visited July 22, 2024)
Consumers who are loyal to food and beverage brands in the United States as of June 2017, by generation* [Graph], ICSC, July 7, 2017. [Online]. Available: https://www.statista.com/statistics/942396/loyalty-to-food-and-beverage-brands-by-generation-us/
