Advertising expenses annual growth in Japan 2014-2023

Published by Statista Research Department, Mar 6, 2024

The total advertising expenditure in Japan grew by three percent in 2023. As a result, the total advertising expenditure reached a value of 7.3 trillion Japanese yen during that year.

Year-on-year change of advertising expenditure in Japan from 2014 to 2023

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Source

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Release date

February 2024

Region

Japan

Survey time period

2014 to 2023

Supplementary notes

The source defines the change rate as change from the previous year, with theprevious year's result indexed at 100. Values have been modified accordingly.

100 Japanese yen equal 0.67 U.S. dollars or 0.61 euros as of March 2024.

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