This statistic presents the share of companies in the United States who are using social media networks for marketing purposes from 2015 to 2019, sorted by platform. According to the findings, in 2017, 86.3 percent of companies used Facebook for marketing purposes, while in comparison during the same year only 72.8 percent of companies used Instagram for similar purposes.
Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
eMarketer. (August 22, 2018). Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/
eMarketer. "Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform." Chart. August 22, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/
eMarketer. (2018). Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/
eMarketer. "Share of Companies in The United States Who Are Using Social Networks for Marketing Purposes from 2015 to 2019, by Platform." Statista, Statista Inc., 22 Aug 2018, https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/
eMarketer, Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform Statista, https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/ (last visited December 22, 2024)
Share of companies in the United States who are using social networks for marketing purposes from 2015 to 2019, by platform [Graph], eMarketer, August 22, 2018. [Online]. Available: https://www.statista.com/statistics/911742/companies-using-social-media-networks-marketing-purposes-by-platform/