Monthly active users of leading long-form video apps in China 2024

Published by
Lai Lin Thomala,
Nov 25, 2024

In September 2024, Youku was the leading long-formed video streaming app in China with about 443 million monthly active users. Tencent Video trailed with almost 422vmillion active users while iQIYI secured its third place with around 413 million active users. Short video apps - one of the driving forces in China's online video industry - were not included in this ranking.

Monthly active users of leading video streaming apps in China in September 2024 (in millions)

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Release date

November 2024

Region

China

Survey time period

September 2024

Special properties

excludes short video apps

Supplementary notes

The source does not specify the publication date. The release date here is the date of data access.
Figures have been rounded for a better understanding.

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Statistics on " Online video market in China "

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Key figures

7

Short-form videos

6

Long-form videos

7

Live streaming

6

Further related statistics

9

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Statistics

Topics

Online videos in ChinaSocial media in ChinaOnline audio in ChinaFilm industry in ChinaSVOD services in China
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