This statistic shows the reasons for using an ad blocker among individuals in the United Kingdom (UK) in 2020. According to the survey, the majority of respondents, or 70 percent, used an ad blocker because they found websites to be more manageable without banners. 50 percent of respondents used ad blockers to avoid offensive or irrelevant advertising images and messages.
Reasons for using an ad blocker in the United Kingdom (UK) in 2020
Characteristic
Share of respondents
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* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
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AudienceProject. (August 19, 2020). Reasons for using an ad blocker in the United Kingdom (UK) in 2020 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/875533/reasons-for-using-an-ad-blocker-in-the-united-kingdom/
AudienceProject. "Reasons for using an ad blocker in the United Kingdom (UK) in 2020." Chart. August 19, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/875533/reasons-for-using-an-ad-blocker-in-the-united-kingdom/
AudienceProject. (2020). Reasons for using an ad blocker in the United Kingdom (UK) in 2020. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/875533/reasons-for-using-an-ad-blocker-in-the-united-kingdom/
AudienceProject. "Reasons for Using An Ad Blocker in The United Kingdom (Uk) in 2020." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/875533/reasons-for-using-an-ad-blocker-in-the-united-kingdom/
AudienceProject, Reasons for using an ad blocker in the United Kingdom (UK) in 2020 Statista, https://www.statista.com/statistics/875533/reasons-for-using-an-ad-blocker-in-the-united-kingdom/ (last visited August 25, 2024)
Reasons for using an ad blocker in the United Kingdom (UK) in 2020 [Graph], AudienceProject, August 19, 2020. [Online]. Available: https://www.statista.com/statistics/875533/reasons-for-using-an-ad-blocker-in-the-united-kingdom/