Top online stores in Italy 2023

Top online stores in Italy in 2023, by e-commerce net sales

CharacteristicE-commerce revenue in million U.S. dollar
amazon.it 5,930.3
shein.com 1,239.3
apple.com 719.3
zalando.it 587.5
unieuro.it 585.1
mediaworld.it 464.7
ikea.com 391.8
esselungaacasa.it 388.6
nike.com 337
qvc.it 242
Created with Highcharts 7.2.2E-commerce revenue in million U.S. dollar5,930.35,930.31,239.31,239.3719.3719.3587.5587.5585.1585.1464.7464.7391.8391.8388.6388.6337337242242amazon.itshein.comapple.comzalando.itunieuro.itmediaworld.itikea.comesselungaacasa.itnike.comqvc.it
05001,0001,5002,0002,5003,0003,5004,0004,5005,0005,5006,0006,5007,000
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ecommerceDB.com

Release date

April 2024

Region

Italy

Survey time period

2023

Supplementary notes

The e-commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets. 

The following are not included in the e-commerce market: marketplace platforms only, digitally distributed services (e.g. travel tickets), online stores dedicated to digital media downloads or streams as well as online stores dedicated to B2B markets nor sales between private persons (C2C). Market volume, market growth and all monetary figures at store level refer to the annual e-commerce net sales after the deduction of returns.

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eCommerceDB - Top online stores worldwide

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Statistics on " E-commerce in Italy "

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Leading platforms

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Shopping & payment

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