This statistic shows the expected proportion of TV advertising budgets expected to shift from linear television networks to online video according to marketers worldwide as of March 2017, broken down by region. The findings show that responding marketing professionals in the United States expected 22 percent of their TV advertising budget to shift from linear TV to online video.
Proportion of TV advertising budget expected to shift from linear television networks to online video according to marketers worldwide as of March 2017, by region
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Credit Suisse. (April 25, 2017). Proportion of TV advertising budget expected to shift from linear television networks to online video according to marketers worldwide as of March 2017, by region [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/821430/worldwide-changes-tv-to-online-advertising-budget/
Credit Suisse. "Proportion of TV advertising budget expected to shift from linear television networks to online video according to marketers worldwide as of March 2017, by region." Chart. April 25, 2017. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/821430/worldwide-changes-tv-to-online-advertising-budget/
Credit Suisse. (2017). Proportion of TV advertising budget expected to shift from linear television networks to online video according to marketers worldwide as of March 2017, by region. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/821430/worldwide-changes-tv-to-online-advertising-budget/
Credit Suisse. "Proportion of Tv Advertising Budget Expected to Shift from Linear Television Networks to Online Video According to Marketers Worldwide as of March 2017, by Region." Statista, Statista Inc., 25 Apr 2017, https://www.statista.com/statistics/821430/worldwide-changes-tv-to-online-advertising-budget/
Credit Suisse, Proportion of TV advertising budget expected to shift from linear television networks to online video according to marketers worldwide as of March 2017, by region Statista, https://www.statista.com/statistics/821430/worldwide-changes-tv-to-online-advertising-budget/ (last visited November 22, 2024)
Proportion of TV advertising budget expected to shift from linear television networks to online video according to marketers worldwide as of March 2017, by region [Graph], Credit Suisse, April 25, 2017. [Online]. Available: https://www.statista.com/statistics/821430/worldwide-changes-tv-to-online-advertising-budget/
